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Leslie ROSENZWEIG

Nice

En résumé

Mes compétences :
Evenementiel
Evènementiel/ Relations Publiques
Communication interne
Marketing relationnel
Gestion de projet
Sharepoint
Relation clients
Focus Group
Event manager
Event & Communication

Entreprises

  • KONE - Marketing Associate

    Nice 2012 - maintenant - Created and deployed event strategy (national and regional) to improve customer loyalty :
    . Developed specific programs by customer type and segment
    . Organized events from 10 to 600 people
    . Large event project management: conceptualized, planned and implemented actions, monitored, analyzed and shared learnings

    - Animated regional operation stakeholders:
    . Presented event policy, defined objectives with each region, monitored and controlled plans, and trained sales people “Why events are important? What’s the value added? How to “sell the event” to the customers?”
    . Provided packages for regional event organization

    - Implemented a performance measurement system :
    . Created and managed CRM campaigns, followed leads creation
    . Established statistics and built analysis

    - Managed external suppliers: specification writing, tenders launching, competitive bidding, providers selection, daily management

    - Managed the external communication budget
  • Côte d'Azur Habitat - Stagiaire en communication interne

    2010 - 2010 Internal communication :
    - Created a handbook for new employees (search for information, synthesis, relationships with external providers and writing of specifications)
    - Participation in the writing of monthly internal magazine

    External communication : daily press review
  • KONE - Chargée de communication

    Nice 2010 - 2012 -- Events : organized events such as focus groups, trade shows, internal events (100 years of KONE, sponsorship Paris Opera Garnier, La Fête des Voisins)
    - Internal communication : managed intranet, wrote editorial content, created new topics, trained of new webmasters, established statistical analysis)
    - Patronage : studied and monitored KONE France Foundation projects and participation in the Selection Committee
    - Edition : adapted Corporate brochures to the French market

Formations

Réseau