2011-Footwear merchandiser for EMEA on the Football, Licensed and Adventure categories
Amer-Sports
- COMMERCIAL AND MARKETING MANAGER Southern Europe
Villefontaine2012 - maintenant • Drive sales and margin growth within the strategic plan for the EMEA south zone (France, Italy and Spain) for WILSON Racquet and Team Sports
• Develop and execute product and marketing strategies within the go to market process that will bring the brand vision to life in the marketplace.
• P&L responsibilities of € XX mm in annual turnover
• Dotted management of 13 people :sales reps, national PM’s
• Accountable for product and financial forecast
• Presentation of the range internally and to the main Key Accounts
• Redesign grass-roots target, budget and management
• Collaborate, contribute and assist in developing marketing plans
• Implementation of new Channel Right Assortment strategy (Hard Goods and Soft Goods)
