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Malika SAADUN

MOSCOW

En résumé

Mes compétences :
Analysis of sales and competitive environment
Forecasting
Strategic planning and development
Good communication skills
Branding
System Strategy
SAP
Develop a presentation template
Audit
Active Template Library

Entreprises

  • JSC AZIMUT - Directeur Marketing

    2014 - maintenant • marketing evenementiel (salons locaux et internationaux, showroom);
    • communication externe : création et gestion de charte graphique et identité visuelle, publicité print et spots TV; relations publiques, salons, organisation d'événementiels... études d’ingénieurie pour optimisation de la place des aiguilleurs du ciel ;
    • évolution du site internet et gestion du contenu;
    • dévelopement du brand book ;
    • print production (leaflets, catalogues, ...)
    • POS materiels ;

  • Cheil communication Rus (Samsung) - BTL Directeur

    2011 - 2013 • design et production de posm,
    • design, construction, implantation d ‘equipement de vente;
    • construction et inauguration de boutiques;
    • sélection, négociation et évaluation des prestataires (producteurs d ‘equipement de vente, agences de communication et web agencies, papetiers, imprimeurs, routeurs, supports presse),
    • contrôle des délais et qualité;
    • gestion du budget.

  • Bank Alemar - Director of advertising and marketing

    2009 - 2010 * strategy of the Bank development;
    * planning and control of the advertising budget;
    * search for new development opportunities in the market;
    * adaptation of marketing communications (TV, press, outdoor, radio, Internet);
    * PR, events, communication with the public and the press;
    * Organization of promo-actions, exhibitions;
    * development and production of advertising materials and Souvenirs;
    * BTL event;
    * analysis of competitive environment.

  • Studio AIRDESIGN - Design

    2004 - 2009

  • Bourjois - Sr Brand manager

    Paris 2000 - 2004

  • L Oréal - Brand Manager

    1995 - 2000 * strategic planning of the development of this industry in Russia;
    * launch of new products;
    * ATL/BTL events ;
    * PR events, communication with the public and the press;
    * organization of trainings and seminars, participation in exhibitions;
    * development and production of advertising materials and promo souvenirs;
    * analysis of sales and competitive environment;
    * forecast sales and purchases, pricing, planning assortment;
    * attracting a large number of new stores and coiffeur masters, working with L Oréal product;
    * work with a wide assortment.

Formations

  • Académie Des Finances (Moscou)

    Moscou 1989 - 1994 Masters Degree

    the State financial Academy, Dpt of currency circulation and credit,

  • Lycée Paul Cezanne

    Aix En Provence 1987 - 1988 Baccalaureate Degree

  • Lycée René Descartes (Alger)

    Alger 1976 - 1987

Réseau

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