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Marie LORIDON

Marne La Vallée Cedex 2

En résumé

5+ years experience in diverse multinational groups in Europe within Marketing and Communication departments which grants me a very good understanding of the different communication channels at an international level.
Fast learner, flexible and team player with coodination skills, I am also fluent in French, English and German.

Specialties: 360 project management, PR, Digital, Media and Advertising, Relational Marketing, Marketing Strategy

Mes compétences :
Gestion de projets

Entreprises

  • Nestlé Nespresso S.A - International Club Communication Project Manager

    Marne La Vallée Cedex 2 2011 - maintenant Develop global creative platforms for new products launches
    Elaborate the communication and distribution strategy in cooperation with the Club/CRM and Product Development teams
    Lead a 360° team to communicate the creative platforms and ensure deployment to other touch-points
    Adapt campaigns and promotions to local needs

  • Nissan Europe SAS - Media and Advertising Specialist

    2010 - 2011 Manage and coordinate media and advertising pan-european campaign in 17 ski resorts at a 360 dimension.
    Support the development and implementation of 4 ATL european campaigns for product launches
    Revamp TV spot soundtrack based on post test result
    Create video content for a Social Media campaign
    Advise and support local markets campaigns and needs

  • Nissan Motors GB Ltd. - Digital Communication Specialist

    2009 - 2010 Management of the UK branded website content.
    Development and Implementation of online media campaign for products launches
    Definition SEO/SEM strategy for product launches.
    Development and deployment of the retail and business offers web platform.
    Implementation of mobile websites.

  • Hewlett Packard France - PR Assistant

    COURTABOEUF 2007 - 2008 Worked within the PR department supporting multiple external agencies to increase HP product visibility across multiple media and assist the implementation of marketing strategies whilst reporting to the central office.

Formations

Réseau

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