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Melanie TALEB

GRENOBLE

En résumé

Nouvellement installée sur Annecy, j'ai le souhait de m'impliquer au sein d'une entreprise créative et dynamique.
Forte de 9 années d'expérience dans le secteur de la mode, je suis disponible immédiatement pour un poste au sein d’un service Marketing, Achats ou Commercial, sur le bassin annécien ou sur Genève.

Entreprises

  • Spartoo Group - Marketing and Sales Manager

    2009 - maintenant The Spartoo Group is the European leader shoes store in Internet, turnover 2011 : € 100 million, 200 employees

    Project management and business developement
    - Launching of the websites ww.le-temple.com specialist in luxury leather goods and shoes brands
    - Reworking & launching of the website www.sacby.com following its purchase in 2009 (Specialist of leather goods)
    - Schedule management for the opening of shops and monitoring the P&L account
    - Coordination and following-up of projects with the team (marketing, IT, supply chain, sales)

    Purchasing and Sales
    - Writing and execution of the sales plan (sales forcasting, purchasing budget, commercial conditions terms...)
    - Management of 50 international luxury leather goods and shoes brands (Fall / winter 2012 purchasing budget : € 2 million)
    - Meetings in the showroom of brands and negociation of commercial and logistic conditions
    - Participation in international trade fairs (Pret a porter Paris, Micam Milano, B&B Berlin)
    - Operational management (reporting of actions, orders, delivery, disputes, billing...)

    Operational and strategic marketing (online and offline)
    - Defining and planning the marketing strategy according to business results and future targets
    - Creation of guidelines and fashion collection books for the sales team
    - Organization of on-line events : setting up of a makeover contest « The Chic Day » (10 000 players)
    - Detailing needs for the creation of communication tools (working with photographer and stylist)
    - Responsible for the merchandising of brands on the website Le-temple.com respecting the identity for each luxury selective brands (Sonia Rykiel, Marc Jacobs…)

    Communication and press release
    - Creation of corporate booklets for the websites Sacby.com and Le-temple.com for the partners
    - Development of the seasonal « press book » sent to 300 journalists and opinion leaders
    - Management of fashion photo advertising campaigns for the magazine TOO (200 000 copies distributed)

  • Spartoo Group - Buyer and Product Manager

    2006 - 2009 Buyer / Fashion Product Manager
    Spartoo Group
    avril 2006 – février 2009 (2 ans 11 mois)Région de Grenoble , France

    Purchasing and Sales
    - Prospecting for new suppliers and integration of more than 200 midrange and top range brands
    - Management of 80 clothings, shoes and leather goods brands (purchasing budget 2009 : € 7 million)
    - Creation of watch and clothing section
    - Improving profitability due to negociation of commercial & logistic conditions (Increase of the profit margin by 5%)
    - Strong revenue growth (turnover 2009 : € 25 million vs 2008 : € 15 million, an increase of 90%)
    - Participation in international trade fairs (Pret a porter Paris, Micam Milano, B&B Berlin, Pure London)

    Product development
    - Development of Spartoo’s own brand of shoes and leather goods (Top 10 sales for the second season)
    - Product performance analysis and reporting
    - Management of range of products (500 references / season)

  • Lamda SARL - Executive and Sales Manager

    2003 - 2006 Brands of female clothing (more information on http://laurygolliet.com/#/pretaporter/)

    Sales
    - Prospecting clients (60 retail stores in France and Europe with a turnover of € 200 000 in 2005)
    - Management of the sales team (3 sales representative)
    - Exhibitors in french fashion trade fairs (Who’s Next, Prêt-à-porter Paris)

    Merchandising
    - Setting up and running a stand in the Galerie Lafayette store department
    - Development of guidelines for the stores (themes, window display, Point Of Sale advertising tools)
    - Travelling to the stores to analyse trends, competitors
    - Maintaining the showroom

Formations

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