Mes compétences :
Merchandising
Négociation
E-commerce
Grande distribution
Management
Marketing produit
Étude de marché
Communication
Marketing
Finance
Entreprises
Ingram Micro
- Marketing product Manager
LESQUIN CEDEX2017 - 2017• Analysis of the market place : competition monitoring, identification of customer needs, sales follow-up
• Definition of the marketing plan : choice of communication channels and management of the budgets
• Production and coordination of all the actions in terms of communication and promotion for the brand.
• Interface with all the contractors internally and externally (negotiation, invoicing, claiming...)
Leroy Merlin
- Responsable Micro-merchandising
Lezennes2015 - 2016• Development of new concepts that settle our brand image in Greece and Cyprus
• Bringing coherence in our store image
• Making the identification and visibilty of each department in the store easier (work on plans with the software Visio, work on image elements with InDesign and Illustrator).
• Creation of a book for micro-merchandising rules
• Settling new processes for the transmnission of the information to the stores and the purchasing team
• Creation of showrooms in the stores while managing the cooperation with different contractors
Castorama
- Assistante Category Manager
Templemars2014 - 2015• Managing the relationship with the suppliers : gathering all the information in order to codify the new ranges
• Preparing the texts for the advertising department and checking the tracts before their publication
• Making the new contracts with the suppliers and the follow-up (assisting in the meeting and entering the conditions in the systems)
• Assuring the good transfer of information between the head office and the stores.
• Helping the stores to find effective and quick solutions to their issues
Leroy Merlin
- Assistante Merchandising
Lezennes2013 - 2013 Merchandising book for 2014
• Updates of all the sections of the former book
• Monitoring of the merchandising tools for the shops
• Collecting data in the show room
Implementing the strategy
• Creation of plans in 3 dimensions
• Formalisation of the organization cost estimate
Communication
• Creation of informative tools for customers
• Management of the e-version of merchandising information
Leroy Merlin
- Chef de produits internationaux junior
Lezennes2012 - 2012 Complete management of call for tenders
• Gathering of all the information from the suppliers and international business units
• Synthesis of the information and analysis of the datas
• Analysis of the quality test results
• Transmission and communication of the results to the other business units and to the suppliers
• Referencing of the products
Management of the packaging of the new range
• Briefing of the agency
• Comparison of cost estimates
• Linking agent between the suppliers and the communication agencies
• Checking and reading of all the packs
EDF Energy
- Assistante marketing
Paris2011 - 2011 Creation of selling tools
• Creation of commercial leaflets
• Creation of a mailing campaign and its follow-up
Management of competitive intelligence
• Creation of a network with sales people and control of the information given
• Creation of an informing magazine for the sellers
Involvement in the objectives for 2012
• Management of phone conferences and redaction of syntheses
• Determination of the objectives of 2012 using data mining
Le Crédit Lyonnais
- Chargé de clientèle
Villejuif2010 - 2010 Management of the customer relationship
• Management of applications for student loans <60K€
• Daily operations : contracts and orders for credit cards, cheques
Prospection for new customers, administration
• Selling credits to students and creation of a new data base
• Reactivation of sleeping customers
• Data processing and archiving files
