Nicolas BOUQUIERE

En résumé

Entreprises

• Prym Fashion France - Sales Director / Directeur Commercial

  2006 - maintenant * Responsible for the activity of the Prym Fashion Group in France and the activities of its French customers around the world. ;

• Prym Fashion France - Key Account Director / Direteur d'Enseignes

  2004 - 2006 * Directly responsible for the development of the group's activity with the major French buying houses (Carrefour, Okaïdi, Camaïeu, Kiabi) ;
  * Concentration on listing the products centrally in France for sales in production regions: Morocco, Tunisia, Eastern Europe and Asia. ;
  * Activity had risen by 69% in 2004, with 26% achieved in Asia where the group's French activity was totally non-existent.
  
  Previous company

• Bosch & Siemens Household Appliance - Product Manager & Key Account Manager, Small Household Appliances

  1998 - 2004 * Responsibilities cover:
  * Selection of products best suited to the French market, based on in depth sales and market analysis, under the Bosch and the Siemens brands. ;
  * Negotiating directly with major accounts (electrical specialists, hypermarkets, wholesalers, mail order). ;
  * Defining the price positioning, the purchase price, particular features (colour, technical features, packaging). ;
  * Development of a clear marketing strategy, respecting the two distinct brand images on the market. ;
  * Providing the sales force with the best marketing support possible through the co-ordination of the following :
  * Sales promotions & POS materials ;
  * Advertising campaign and public relations
  * Sales force incentives and challenges ;
  * After sales services & customer relations ;
  * Catalogues & product information ;
  * Product training & training documentation
  
  Previous company

• Prym Fashion Group - Various

  1997 - 1998 Various projects in the German, French and UK subsidiaries
  Project Manager
  * Introduction of two entirely new products into the Schaeffer UK range. ;
  * Sales analysis over the last four years. ;
  * Promoting inter-company communication between France, Germany and the UK. ;

• PRYM FASHION - RESPONSABLE MARKETING

  1997 - 1998 Etudes et lancements de nouveaux produits en Allemagne, en France et en Angleterre.

Formations

• Fachhochschule Für Wirtschaft (Pforzheim)

  Pforzheim 1994 - 1994

• The Institut Universitaire De Technologie Paris (France)

  Paris 1992 - 1993

• SOUTH BANK UNIVERSITY

  London 1990 - 1995 2.1
  
  International Finance, International Marketing, Politics & Economics in English, French & German.

• SOUTH BANK UNIVERSITY MSc (London)

  London 1989 - 1995 Etudes de gestion en anglais, allemand et français.

• Lycée Français Charles De Gaulle (Londres)

  Londres 1975 - 1989 A Levels

Réseau

• Christelle SARDOY

• Gwenola HOUDEYE

• Marie MORINAUX

• Merchez FRANCOIS

• Sébastien RONDEAU