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Pascault Giguet JENNIFER

Boulogne-Billancourt

En résumé

Marketing professional with strong skills in Marketing products, direct marketing, Research and advertising, coordination of stakeholders (graphics designers, printers…).
I already own a E2 visa which gives me the authorization to work in the USA. No sponsorship needed.

Self-motivated and very dynamic, I’m really involved in marketing and advertising concerns.
I like communicating, listening and share ideas with others.
And I really want to fully engage myself in a top market company which manage the success of their employees in order to better satisfy is clients.

The challenge that you propose will be mine!

Mes compétences :
Marketing opérationnel
Budget management
Marketing stratégique
Advertising and Marketing Professional ❘ Busi

Entreprises

  • British American Tobacco - Junior Brand Manager

    Boulogne-Billancourt 2009 - maintenant - Responsible for brand building, liaising with advertising agencies, organizing promotional activities, preparing press releases and internal communications.
    - Formulated and implemented trade/marketing/advertising strategies for sales representatives
    - Analyze market, competitors and consumers from cigarettes and others relatives market and implement new market classifications
    - Preparation of Dunhill and Pall Mall brand plan in 2010, 2011 and 2012 in coordination with creative agencies and internal departments support (Trade, SPI team)
    - Supervised Sales and Commercial actions analysis and reporting to insure forecasts accuracy
    - Brand sales analysis and follow up for strategy implementation
    - Ensure brand profitability in being responsible of the brand budget and all reports (Procurement, Financial & Supply Chain team)
    - Manage a cross functional project: implementation of the pictorial health warning on all BAT Fine cut products with direct report to GM

  • Unilever - Assistant Brand Manager

    Rueil-Malmaison 2009 - 2009 Internship

  • Danone - Assistant Brand Manager

    Paris 2008 - 2008 - Follow up and brand analysis (Media and distribution daily, weekly and monthly reports)
    - Participation in the innovation projects and launch products (qualitative & quantitative studies with concepts development)
    - Development and follow up of operational offers in collaboration with commercial team – September promotions

  • Colgate Palmolive - Assistant Customer marketing Manager

    Bois-Colombes 2007 - 2008 - Responsible for Oral Care, Personal Care and House Care distribution, price positioning in stores and specific needs from marketing team
    - Implement, execute and develop all trade and advertising activities in coordination with marketing
    - Formulate trade/marketing strategies for promotional activities
    - Follow up for strategy and operations implemented and give recommendations to marketing team.
    - Provide market analysis information (competitors, trends and activities) and distribution information’s from direct and indirect canals)

  • DISNEY HACHETTE PRESSE / LAGARDERE ACTIVE - Assistant advertising Manager

    LEVALLOIS 2005 - 2006 - Implement a benchmark analysis to market and competitors
    - Analyze and follow up sales results (ABC data’s)

Formations

  • ICADE - Universidad Pontificia Comillas (Madrid)

    Madrid 2007 - 2008 Marketing

    Master en Dirección de Marketing

  • Ipag Business School (Paris)

    Paris 2003 - 2007 Master 1

    Oswego University -Exchange program (2003)

Réseau

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