Philippe FRUGERE

En résumé

Entreprises

• International Branded Company **** I Arabie Saoudite - Directeur Général

  2016 - maintenant Pre-opening and opening of this 120 room’s inventory property including 5 F&B outlets and Health club.
  Settle all SOP’s and P&P’s as per company policies, OS&E, FF&E, insurance policies and assets.
  Hired all HOD’s and the rest of the organization chart for team members.
  Finalized competitive analysis, marketing plan, action plan, projection for 2017 with rate parity and budget for 2017 & 2018.
  Worked on the GDS, travel tripper, rate gain, website, OTA’s and marketing campaign with our corporate marketing manager in HO.
  Year to date ARR SAR 820 for this B to B and government market.
  

• Waterfront Cebu City Hotel & Casino **** I Philippines - Directeur General

  2014 - 2015 - Flagship of the company with the biggest Convention center in town.
  - Work out on an inventory of 561 rooms based on 12 room categories.
  - F&B outlets up to 12 plus concessionaires, rented shops and working offices.
  - Convention of 5000 Sq.m up to 13 multi-purpose rooms including a ballroom of 2800 Sq.m.
  - Casino with outstanding entertainment, 41,000 Sq.m gaming facilities cumulatively.
  
  2014 Best weighted occupancy compare to the city hotel concurrence in town.
  DI for Rooms 80 % of the room revenue, F&B 40 % of the F&B revenue, GOP 30 % of the Hotel revenue.
  Payroll and related expenses 20 % of the total revenue based on 491 team members budgeted..
  GOP 7 % above budget for Hotel & Convention center only and 5 % above budget including the Casino.
  Ibitda 6 % above budget for Hotel & Convention center only and 5 % above budget including the Casino.
  Went through competitive analysis for all comp sets, transient corporate, transient travel and group in a way to dynamise the sales.
  From the S&M plan, budgeted 2015 with 5 % increase in turn over and worked on a loyalty program.
  Created new events like Waterfront Golf competition and others, launching new products in the convention center.
  Re opened one F&B outlet call the Treff and send to the owner a project for a lounge bar & restaurant under the coupole of the roof top with a 360° view.
  Study the Convention center renovation with the architect.
  Very much involved in the marketing and close to the journalists through interviews and television show to create and push the "What is happening today in Waterfront"
  
  

• Sun Hotels & Resorts ***** I Olhuveli - Maldives - Directeur Général

  2013 - 2014 Winner "Maldives' Leading Beach Resort" 2013. Voted by "Matato Maldives Travel Awards"
  Third Best Hotel General Manager 2013 for Luxury category. Voted by "Worldwide Hospitality Awards"
  Trip Advisor Award winner Certificate of excellence 2013.
  
  - Started to work on a re branding and soft renovation for this 164 rooms property.
  - Re conceptualisation of the main F&B outlets and opening of a new restaurant called The Plankton Grill (Live fish / seafood concept)
  

• Al Nahda resort & spa ***** Hospitality branch of Al Bahja Group of companies I Sultanate of Oman - Directeur General du Groupe Hôtelier

  2010 - 2013 Signature and official launch with Preferred Boutique Hotel in 2012
  Best Middle East independent Spa Award 2012 – MESPA Awards
  Pan Arab Oman Bronze Web Award 2010 & 2011
  Voted Oman Green Award 2010 - An O E R Initiative
  
  Work out on an inventory of 149 rooms for Al Nahda resort & spa on 30 acres including five F&B outlets and 22 spa treatment rooms.
  Development of a Jungle themed restaurant and conference hall in Muscat city centre.
  Development of a Desert Dunes luxury camp in three phases with restaurant and conference facilities, thirty minutes from the resort in the desert.
  Development of a 250 rooms Beach property within Muscat in three phases starting by the Beach club & restaurant.
  Development of a Jacques Dessange Hairdressing & beauty salon.
  Project development for a restaurant in Salalah.

• Coco Palm ***** SLH Resort & spa part of Coco collection I Maldives - Directeur General

  2008 - 2010 SLH Resort & spa
  World Travel Awards winner for Maldives’ Leading Resort 2010
  First Resort to be certified Silver Green Globe / Earth Check (Maldives)
  Bronze Green Globe certification in 2008, 2009 and 2010
  
  - 99 rooms SLH Boutique hotel with guest to staff ratio of 1 to 2.5
  - Average room rate USD 350 per room occupancy of 85 % per year.
  - Most of the guests in HB or BB.
  - Achieved GOP & NOP budget percentage
  - Balance in % between the total gross revenue in F&B & rooms (32/50)
  - Departmental profit percentages in F&B and rooms (61/78)
  - Focus on Customer satisfaction & Secure customer index with high percentage of repeaters.

• One & Only Sugar Beach resort ***** now Sun resorts Ltd I Mauritius - Directeur Adjoint

  2004 - 2008 Hotel of the Year Award in 2006 – 2007
  Special commendation for People & Quality performance
  First in Southern Hemisphere to be certified ISO 9001-9002, ISO 22OOO, ISO 14000
  
  - 258 rooms for 500 team members on property.
  - Average room rate 120 € for an occupancy of 82 % per year.
  - Achieved GOP budgeted percentage
  - Balance in % between the total gross revenue in F&B & rooms (42/54)
  - Departmental profit percentages in F&B and rooms (48/87)
  - Focus on Customer satisfaction index and Secure customer index (BSC)

• Hotel Indian resort & spa **** Le Morne I Mauritius - Directeur de restauration

  2003 - 2004 - 350 rooms, most of the guests in HB or AIP.
  - Six restaurants / conference rooms / banqueting / room service / mini bars / nightclub
  - Balanced % between the total gross revenue in F&B and rooms (50/50)

• Phoenix Hotel ***** Oran I Algeria - Directeur General

  2001 - 2002 - 103 rooms / Meeting rooms and convention center / Big F & B operation and second hotel in construction.
  - Consulting and marketing for other hotels of the Cherif Group.
  - Average room rate 9 092 DA / 125 €.
  - Lowered food and beverage and labour cost by implementing new training procedures for the staff, reducing staff turnover, reducing absenteeism by having a good rapport and motivating the staff.
  - Introduced new goal setting for the staff.
  - Designed and implemented new procedures.
  - Represented Phoenix hotel Group on promotional events and took a leading roll in promoting the hotel in the Television and Print media.

Formations

• Lycée Hotelier Tourisme Paul Augier I France

  Nice 1976 - 1978 Hôtellerie & Tourisme

Réseau

• Elodie PIÈGE

• Frederic GUILBEAU

• Gilles DESHAYES

• Joerg BOEHLER

• Julia ROUSSEAU

• Karine LACROIX

• Luc CHOSAL

• Neo SPACONCEPT

• Rémi BLEZAT