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Philippe NAHON

CLARENS

En résumé

25 years' experience in market research for consumer goods. Expert in all areas of consumer and shopper research. Global & Local project management. Consumer insight for brand development and product innovation

Mes compétences :
Training
Market research
Global Research
Shopper Insight
Consumer Insight

Entreprises

  • Independent - Market Research Expert for Agencies & Clients

    2014 - maintenant Project management - Consumer & Shopper Insights - Workshops -Training - Audit

  • Nestlé - Vevey, Switzerland - Consumer Insight Manager

    2000 - 2013 All types of marketing and trade research (global & local) on food and drinks from methodology design to strategic recommendations

  • Nestlé France - Paris, France - Market Research Manager

    1995 - 2000 Managed all types of consumer and shopper research on food and drinks

  • Nestlé Rowntree - Paris, France - Head of Marketing Research

    1988 - 1994 Managed all marketing research for confectionery business

Formations

Réseau

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