Mes compétences :
Marketing
Online advertising
Trafic management
Digital communication
Entreprises
Annonceur
- Brand and traffic manager
2014 - maintenant- Trafic Management: implementation, monitoring and optimization of clients’ digital campaigns, affiliation, ad exchange, SEM, SEO, RTB…
- Emailing: setting up, launching and optimizing acquisition email campaigns (with external partner) and lead acquisition.
- Social media campaigns: created Facebook games and monitored Facebook ads. Implemented a community management strategy (Twitter, Facebook), managing Brand reputation
- Analyses: Monitored and analyzed daily reports for each campaign (KPIs, performance), customers database, online performance channels… Analysed Google Adwords, Google Analytics and other channels.
Weedoit
- Traffic manager
Villeurbanne2013 - 2014- Managing online and mobile campaigns
- Affiliates recruitment for CPA/CPL deals and media buying of all sources of media on CPL,CPC, CPL,CPA basis
- Negotiation over prices , terms ,sources, quality, quantity, test budgets, etc.
- Management of the technical integration, such as tracking links, pixels, creatives and etc
- Analyses of reports and optimization
- Establishing and developing profitable media and vendor relationships
- Managing the media which was acquired
Orbit Interactive
- Account Media Marketing
2012 - 2013
Banque africaine de développement
- Stage de fin d'étude