Gouter Bruxelles
- Free Lance Communication Manager & Press Relations
2012 - 2012• Organization the fifth edition of Gouter Bruxelles from 17th sept to 23th sept:
Participation in the project from positioning to execution
Responsible for shootings: production planning, management of photographer, chefs, shopkeepers and producers, operations management
Responsible for visual identity of the campaign
Responsible for development of folder, leaflets, posters and website
The Sol Ar
- Free Lance Communication Manager & Press Relations
2011 - maintenant• Responsible for communication of a new concept store:
Writing press releases, managing press contacts and relationship
Organization and implementation of press events, monitoring of media coverage
Definition of communication plan, creation of newsletter and monitoring Facebook page
Papillon
- Free Lance Communication Manager & Press Relations
2010 - 2012• Development of a new fast food concept based on partnership with star chefs:
Participation in the project from idea to launch, from positioning to execution
Responsible for the visual identity development and implementation
Responsible for the PR plan and buzz creation
Participation in staff recruitment and management
CA communication
- Account project manager
PARIS2002 - 2011June 2007 – June 2010
Account Manager
Client: Leader Price
Responsible for business development at a new client:
Launch of a new communication platform
Partnership with Jean Pierre Coffe (famous cook - TV speaker)
Management of €10m budget
Strategic responsibility: strategy definition and competition watch
Operational responsibility: development of promotion folders, outdoor advertising, print inserts, radio spots, web campaign with video recipes.
Media planning in partnership with planning agency.
Feb 2003 – June 2007 :
Project Manager Publishing
Client: E.Leclerc
Responsible for national promotions, specially for textile operations:
Development of folders and POS material
Responsible for production of shootings in France and abroad: production planning, management of photographer, casting and management of models, operations management
Dec 2002 – Feb 2003
Project Leader
Client: E.Leclerc
Responsible for regional promotions:
Assistant for folders development of North of France area
Market analysis and competitive watch
Production planning: coordination of the different actors (creative department, production studio, printer,…)
Management of client relationship
Mastery International Pictures
- Commercial Assistant, Publishing & Video
2000 - 2002Client: Warner, TF1
Prospection in cosmetic sector and support of sales pitches
Project manager: briefing preparation, follow up of creative work (PR, DVD and radio spot)
