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Sandrine BLANQUART GUYADER

Paris

En résumé

Mes compétences :
Cloud
COMMERCE
Communication
E commerce
Hôtellerie
Internet
Marketing
SIM
Storage
Telecom
Tourisme
Trade marketing
Web

Entreprises

  • ACCOR Hotels

    Paris maintenant

  • Gemalto - Mobile Retail, Senior Marketing Manager

    Meudon 2014 - maintenant - Personal Smart Shopping
    - Plan Industriel France Sans Contact, Groupe de travail Commerce

  • Gemalto - Senior Marketing Manager - NFC UICC offer

    Meudon 2012 - 2014 - NFC UICC strategy & pricing policy
    - NFC offer for payment, loyalty & retail use cases
    - Marketing positioning
    - Strategic relationship with financial institutions
    - Partnership with actors of the NFC ecosystem
    - Field support

  • GEMALTO - International Business Development & Marketing Manager

    Meudon 2011 - 2012 - Taking part of the birth & evolution of Cloud Storage & backup services
    - Key account management with OEMs & Business Development (current business, tenders, new opportunities...)
    - Strategy, pricing & forecasts
    - Sales package
    - B2C to B2B transition
    - Support to direct B2C marketing

  • Gemalto - Trade Marketing Manager

    Meudon 2010 - 2012 - Strategy (positioning, branding, portfolio evolution...)
    - Customer relations with key retail channels
    - Trade Marketing
    - External field marketing recruitment, training & management
    - Off & online communication & promotion

  • Gemalto - Marketing Manager on Telecom Core Offer

    Meudon 2004 - 2010 - Customer knowledge, success stories, cross marketing
    - GTO marketing positioning on Core Offer, value prop, differentiators...
    - Business Development with Marketing contacts at MNOs, special events
    - Field & PM support

  • Accor - Marketing Product Manager - e-commerce & Internet

    Paris 2000 - 2004 - International Marketing for all Accor Hotels websites (ecommerce)
    - Internet Marketing & Strategy
    - Partnerships & affiliation
    - Communication
    - Mobile strategy as a new distribution channel for Accor hotels (partnership to i-mode launch)
    - Sales and Business development
    - Team management

  • Fas Conseil - Consultante

    1999 - 2000

Formations

  • Griffith University (Brisbane / Goldcoast)

    Brisbane / Goldcoast 1999 - 1999

  • Ecole Supérieure De Commerce (Mont Saint Aignan)

    Mont Saint Aignan 1996 - 1999 Spécialisation "Direction et Gestion des PME" et Gestion de Projets

    Griffith University, Australie : semestre M.B.A

  • Lycée International (Saint Germain En Laye

    Saint Germain En Laye (8) 1994 - 1996

  • Lycée Le Corbusier

    Poissy 1991 - 1994 Baccalauréat C, mention Bien

Réseau

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