Volkswagen Group France
- Head of Strategy and Group Communication
2015 - maintenant
Volkswagen
- Executive Assistant - Board
Villers-Cotterets2013 - 2015
Volkswagen Group France
- Group Product Manager
2009 - 2013Service Produit et Planification Stratégique Volkswagen
Responsable Marketing des gammes Mini, Citadines, Compactes, Monospaces et Cabriolets (up!, Polo, Golf, Golf Plus,Golf SW, Golf Cabriolet, Eos,Scirocco Touran, Sharan,Phaeton)
GENERAL MOTORS FRANCE
- Brand & Cross Carline Manager - Marketing
Argenteuil2006 - 2009Brand Manager and Cross Carline Manager
Management of mid - large and SUV range for Opel brand (Vectra, Signum, Antara and Opel GT) and implementation of product & pricing strategy for France in collaboration with the European Brand Team and GM Europe Finance.
Cross Carline Manager
Sales campaign implementation & Marketing Strategy for Opel (all models) and negotiation of sales campaign with Finance (Zurich and Roma).
General Motors France
- Retail Network Development Manager
Argenteuil2004 - 2006Improve compliance of dealers to Distributor & Authorised Repairer Agreement (Saab and Opel). Set up a network development strategy within five years.
Corporate Identification Manager of the new CI programme for GM brands (Saab-Opel-Chevrolet). Management of a 7-strong team to implement it on 800 sites in France with GM Europe and a German supplier.
