Mes compétences :
Community management
Communication
Mode
Marketing
Management
Entreprises
AGATHA
- Marketing and communication director
2006 - maintenantI am taking care of this new global strategy through 3 different department
FROM STRATEGY TO IMPLEMENTATION
Communication department ( Management 5 persons)
- Window displays (10 new window displays every year)
- Edition program ( 4 new catalogs every year)
- Packaging
- Advertising campaign
- Events communication plan (visual, edition, advertising, edition, internet, public relation)
- Public relation
- Press relation
Styling and design department (Management 6 persons)
- Trends study
- Collection creation (around 150 new SKU’s every month)
- New product concept creation (1 new event every year)
Development and buying department (Management 5 persons)
- Sourcing (suppliers, materials)
- Buying (Budget, orders organization, logistique)
- Quality process