Simon LA SALLE

En résumé

Entreprises

• Simon La Salle Studio - Directeur Artistique

  2012 - maintenant Consulting en image de marque + Direction artistique
  Clients : L'Oréal, P&G, Lacoste, Giorgio Armani, Vuarnet, Le Coq Sportif, Ralph Lauren, Paule Ka, Ifm

• L'Occitane en Provence - Directeur de la Communication et de L'image

  Manosque 2010 - 2012 IMAGE REPOSITIONING
  Define and implement the retailer-brand international communication strategy
  
  CREATIVE MISSION
  Lead internal creative team of 17 + advertising and digital agencies to execute 25 global product campaigns per year:
  
  -Advertising
  -Store windows + permanent & POS material
  -Digital campaigns (media, social media triggers)
  -Video content
  -Brand-marketing tools
  -Packaging Design
  
  INTERNATIONAL COORDINATION
  Validate & guide key markets executions to ensure global coherence , nourish markets through newly conceived media download platform

• Nina Ricci - Directeur de L'image International

  2007 - 2009 ART DIRECTION
  Advertising, packaging, edition, internet, styling, event
  
  STORE DESIGN
  Relaunch of Paris Montaigne flagship store and design of permanent furniture & showroom, opening of shop in shops at NYC Saks, Moscow's Crocus, Seoul's Galleria, and Dubai’s Villa Moda
  
  VISUAL MERCHANDISING
  Window decor concept, international VM guidelines, permanent furniture and mannequin design and development
  
  LICENCE PRODUCT STYLE COORDINATOR
  Sunglasses, fur, watches, jewellery & scarves

• Lancôme - Chef de Groupe de Produit International

  2005 - 2007 - Launch of L'Absolu Rouge - Prix Marie-Claire de la Beauté 2009
  - Color Fever Franchise development: La Laque, Le Vernis, Fever Shine, and Dewy Shine
  - Juicy Tubes animation by Christopher Kane & Julie Verhoeven

• L'Oréal - Chef de Produit

  PARIS 2003 - 2005 LANCOME INTERNATIONAL
  - Launch of Hypnoses Homme starring Clive Owen
  - Launch of Haute Perfumery Collection at Saks, Colette, Harrods
  - Trésor 15th anniversary animation by Bettina Rheims + EDT launch

• ADM Art Director Management - Responsable Client

  2001 - 2002 Client Principal : Jean-Paul Gaultier Parfums

• Gap Inc. - Visual Merchandiser

  1995 - 2000

Formations

• Institut Francais De La Mode

  Paris 2000 - 2001 Management du Textile et de la Mode

• Concordia University Aert Education (Montréal)

  Montréal 1997 - 2000 Production Cinématographique

• Cégep De Sainte-Foy (Québec)

  Québec 1995 - 1997 Graphisme
  
  Graphisme

Réseau

• Atelier2a MODEL MAKER

• Boris SAWICKA

• Cfpj COMMUNICATION

• Gaelle LAMBERT

• Laurent BAPTISTE

• Pauline DA COSTA

• Philippe DARBOIS

• Sebastien FRUCHART

• Simo LARAKI

• Thomas BIGOURDAN