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Stan BRESSON

MONTPELLIER

En résumé

• Excellent marketing strategy and communication skills
• Strong product marketing and development experience
• Media relation and social media experience
• Strong leadership and management skills
• Experience in manufacturing sourcing in Asia
• 12 years with the sports industry
• French mother tongue, fluent english

http://vimeo.com/66801378

Mes compétences :
Kitesurf
Médias
Sports de glisse
Sport Business
Sourcing international
Marketing sportif
Management
Production

Entreprises

  • Saint Jacques Wetsuits - Co-founder

    2016 - maintenant www.saintjacques-wetsuits.com
    "Wet a porter"
  • Takoon Kiteboarding. P&J Design - Product & Marketing manager.

    2011 - 2016 • Oversee R&D and product management from conception, design and production.
    • In charge of the industrial strategies of the brand (Europe & Asia).
    • Prices negotiation and purchasing policy implementation.
    • Worldwide brand marketing strategy and positioning. “The Takoon Family”.
    • Responsible for budget planning and control.
    • Communication: products book writer, Point of Sale Materials, Public Relation (advertising), website, videos, events
    (tours, dealer meeting and show).
  • Bic Sport / Takoon Kiteboarding - BRAND MANAGER

    2009 - 2011 • Oversee a 500 K€ budget and 4 member team in an external office.
    • Manage and generate all technical product information to be applied to all aspects of marketing.
    • Manage and develop distributors’ relationships.
    • Work in close relationship with R&D team (engineer and graphic designer).
  • BIC SPORT. - TAKOON MARKETING MANAGER

    2004 - 2008 -Worldwide brand marketing strategy and positioning.
    -Responsible for budget planning and control.
    -Communication: products book writer, POS materials, PR (advertising), website, videos, events (tours, dealer meeting and show).
    -Manage and develop distributors relationships.
    -International team manager.
    -Work in close relationship with R&D team (engineer and graphic designer).
  • TAKOON INTERNATIONAL - MARKETING ASSISTANT

    2002 - 2004

Formations

Réseau

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