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Stephanie LIEBING

PFASTATT

En résumé

A highly effective Marketing, Communication, Business Development and Event Management specialist, with over 12 years of experience in the design, development and execution of successful internal and external communication projects at local and regional levels. The ability to manage and lead events, conferences, marketing campaigns and activities for a range of stakeholders with measurable increase of brand awareness and engagement across multiple audiences, territories and industries. Naturally creative, solutions-oriented, proactive, innovative and reliable with a keen interest in working in project and change management.


Mes compétences :
Marketing online
Online Media Communication
Marketing opérationnel
Event manager
Digital marketing
Communication interne
Online marketing
Communication externe
Marketing direct
Event & Communication
Business developpement
Customer Care and Relationship Management
Offres commerciales
Partner and channel network management
Design graphique
Organisation d'évènements
Project management
Intranet management
Partenariats stratégiques

Entreprises

  • X-RAY AG - Senior Consultant & Project Manager

    2014 - maintenant Classical & Digital advertising and communications:
    - Development of complex concepts in communication/campaigns, business reports, product, customer and employee brochures, etc.

    Corporate design and Branding:
    - Brand strategy and communications, logos, picture and wordmarks

    Meetings, trade shows and congresses/symposia and own Events:
    - Concept, development, realisation, production

  • Adhoc International - Responsable Marketing, Commnunication & Partenariats

    Basel 2005 - 2013 EMEA Marketing, Communication & Event Management
    adhoc International
    March 2005 – Present (8 years 7 months)Basel

    EMEA Communication and Marketing
    Design, administration and management of the website and intranet
    Development of the company’s communication on the social and professional networks
    Internal and external communication (Internal Journal, customers newsletters,...)
    Design, preparation of all branding and marketing materials and templates
    Conception and realization of promotional movies, cartoons, and posters.
    Collaboration with the general management to redefine the company’s Corporate Identity and key messages

    EMEA Event Management
    Conferences, Seminars, Workshops...
    Event concept creation, e.g. themes, message, purpose, covering 5 territories (Switzerland, France, Germany, Tunisia and Morocco)
    Identification and booking of all contributors. Identification and contracting of sponsorships
    Liaising with speakers, performers, venues and other suppliers so that all elements for an event are properly booked organized and accounted for
    Project planning and budgeting for each event.
    Communication and advertising of the event throughout mailing campaigns, personalized emails, direct calling, website, social and professional networks
    Preparation, consolidation and organization of all presentations, materials and collaterals. Set up of the event
    Creation of a post event evaluation report

    EMEA Business Development (BD) and Partnerships
    Qualification of the needs, organization and preparation of customers visit, commercial offers and follow-up
    Pricing and commercial conditions after discussions with the BD Team, and negotiations with third-parties (Technology partners: HP, CA, Compuware, AppDynamics, etc)
    Management and consolidation of Sales Reporting for all EMEA offices
    Customer care, incl. Software maintenances
    Single Point Of Contact for technology and academic partners for all activities related to BD, Marketing, Communication, Trainings. Administrator of the partner portals (lead registrations and follow up, education services, knowledge base)

Formations

Pas de formation renseignée

Réseau

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