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GfK
- Senior Business Expert - Media & Entertainment
Suresnes
2015 - maintenant
Smart & Innovative Research, Strategy & Consulting for both local and global clients in Media, Entertainment and Sponsorships.
GfK's 13.000 (in)sightseers turn big data into smart data that enable its clients to create winning strategies.
Industries:
Automotive, Consumer Goods, Fashion & Lifestyle, Financial Services, Health, Media & Entertainment, Public Services, Retail, Technology, Travel & Tourism
Solutions:
Audience Measurement & Insights, Brand & Customer Experience, Consumer Panels, Distribution, Geomarketing, Innovation & Digital, Institutional Investment, Market Opportunities & Innovation, Mystery Shopping, Online Pricing Intelligence, POS Tracking, Product Catalogs, Promotion & Causal Retail, Shopper, Supply Chain Management Insights, Trends & Forecasting, User Experience (UX)
http://blog.gfk.com | #GrowthfromKnowledge
www.gfk.com
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STIMA - Sports Marketing Expert Group
- Board Member
2015 - maintenant
MISSION:
To create more & better marcom professionals by helping them discover, use and run their marketing plans efficiently through the growing marketing platform of sports.
VISION/PURPOSE:
To have all marcom professionals in Belgium consider sports as a legitimate, reliable and professional platform to improve/launch/develop/increase their brand & business.
VALUES OF THE EXPERTS GROUP:
Professional passionates in their fields of expertise and open to innovation ideas to reach the soul and heart of their fans, your consumers.
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Repucom
- Sponsoring Account Manager Belgium & France
2013 - 2015
Global full service brand analysis and sponsorship evaluation agency specialising in helping clients to maximise their sponsorship revenues.
Founded in Sydney, Australia in 2003 has over 800 active clients worldwide services by offices in 10 countries on 5 continents with over 200 employees. Offices in Sydney, New York, Singapore, London, Paris, with additional distribution partnerships in Dubai and South Africa, Italy
Repucom uses a proprietary technology and methodology to provide clients with actionable information and insights for planning, selling (rights holder & federations) and post-analysing their investment within sports, entertainment and branded content environments.
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Luna
- Communication Consultant / Account Manager
2012 - 2012
Luna is a strategic communication partner for its customers. We are passionate about our communication role. We will come up with fresh and innovative ideas that go beyond our task. We have a great working environment and our main objective is clear: highly motivated professionals who create best-of-breed work for the customer and for Luna!
Specialties
Media Relations, Communication Strategy, Copywriting, Crisis Communication, Social Media Management, External and Internal Communication, Financial communication
Some key accounts:
PwC, Kinepolis/Amplexor, Easy-M, Chrysler, BNP Paribas/Fortis, Media Markt, Vanden Borre, CD&V, Dun&Bradstreet, Vaillant, Simcorp ...
As Communication Consultant / Account Manager, I work on:
- Press activities and public relations (including crisis communication) for customers from various professional segments and areas: Finance, IT, Political, B2B, B2C...;
- Social Media Management;
- Copywriting / Translation;
- Communication Strategy and Advice.
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Bwin.party Digital Entertainment
- Content Marketing Manager Belgium
2011 - 2013
Our Editorial & Content Team makes sure that our product sites are always up to date and meet the highest standards in respect of quality and actuality. The sports editors are responsible for the production of editorial content in the range of the Sportbook. The Belgian editor will focus on the Dutch speaking part of Belgium and cooperate with the Netherlands' editorial team.
This includes:
* sponsorship communication with and for partners like Real Madrid, Bayern München, Manchester United, AC Milan ...
* creating newsletters with focus on sports & entertainment
* composing the program in cooperation with stakeholders and maintain close contact to the relevant Product Managers to decide which events to promote
* supervising editorial tasks concerning Sportsbook (e.g. translations to all language versions)
* quality assurance for all editorial content as far as sports betting is concerned
* creating content on web pages with focus on sports betting
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Oud-Heverlee Leuven (OHL)
- Project Manager
2011 - 2013
Oud-Heverlee Leuven is a professional Belgian football club, from the municipality of Leuven. It results from the 2002 fusion between K. Stade Leuven, K. Daring Club Leuven and F.C. Zwarte Duivels Oud-Heverlee. OH Leuven plays in the Belgian First Division, the Jupiler Pro League, since season 2011-12. Their stadium is called Stadion Den Dreef and is situated on Kardinaal Mercierlaan in the south Leuven suburb of Heverlee. Main sponsors/partners of OHL are Option (Telecommunication), Mercedes (Automotive) and DataFlow (IT-services).
OHL contacted Wim because of his expertise in and passion for football and the economic, strategic and communicative processes that lie beneath it in a professional football club. Having done his master thesis (magna cum laude) about crisis communication and strategy in the Belgian first division (Jupiler Pro League), his expertise could be a major asset in the professional development of OHL, who were playing in the highest division since that year.
Within OHL, Wim is responsible for all internal and external communication of the elite, national Youth Department and the commercial projects they need to engage in, especially when it comes to sponsorships. Wim got the chance to recruit his own team of about 10 people, which he got to direct and manage to carry out the daily tasks and events.
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MCMC.biz
- Managing Director
2011 - maintenant
MCMC was founded several years ago as an ambitious business to help companies and organisations with their communication & marketing needs. Since that day, both its team, projects and client base have grown rapidly, always striving for inspirational win-wins!
MCMC focuses on partners that don’t have the in-house skills, experience or man power to build great brands, both through traditional and digital communication & marketing tools. Think of vivid copywriting, editing and translation, exciting story driven content and a vast arsenal of strategic marketing & communication ideas! Whether you are looking for a long-term partnership or a specific ad hoc project, MCMC has what it takes to make it work! Contact us now & find out more at info@MCMC.biz!
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Capgemini
- Finance Consultant & Social Media Expert
SURESNES
2011 - 2012
Capgemini works in partnership with clients to develop business strategies and technologies tailored to their unique requirements.
In today’s fast paced global economy, companies’ business issues are ever changing, requiring adaptability in order to stay competitive and maintain profitability. Businesses must share information quickly not only within their own organization but also externally up and down the supply chain. Many businesses have a maze of information silos that don’t communicate with each other. And the complexity and cost of maintaining information is ever increasing.
Our Services
Capgemini helps clients deal with changing business and technology issues. Our relationship with clients is a partnership—we bring our experience, best practices and tools to apply to clients unique requirements. We offer a wide range of solutions within four key areas of focus.
Within Capgemini, Wim is a Functional SAP Consultant in the department Technology Services. In this practice, he is especially focussed on the financial modules. Furthermore, he is a core member of the Capgemini Social Media Expert Group.
