A positive, proactive and dynamic professional combining strong marketing and commercial acumen with extensive management experience at senior level.
More than 16 years experience in Sales, marketing and management positions in blue chip companies (TNS, Nielsen, Jotun). This background helped me master the Moroccan Trade and Distribution mechanics, Retail Environments' dynamics and Go to market strategies as well as management mastering by running full operations of a Sales company.
On top of that, my teams' management experience as well as cross functional leadership (Sales, Business development, Marketing, Distribution and Logistics, Supply Chain, Finance) in a multinational environment grant me a very good acquaintance with strategic thinking and tactical scheming as well as full monitoring of the execution level within organization vision and priorities.