Directeur Marketing & Communication. Beaux-Arts et Loisirs Créatifs Raphaël, Berge, Isabey et Sennelier
Formations Design Ind. & Graph + Master Marketing (DESS)
Industrial and graphic designer, my professional development has led me to take on responsibilities related to product development such as market survey & diagnosis, product positioning, marketing, merchandising and tracking sales – all of which are marketing tasks which precede, accompany or follow the work of industrial and graphic designers. So I supplemented my savoir-faire with a marketing Master’s degree in 2005. This degree gave me the perspective needed to oversee the launch of a product from start to finish, marketing and design creating a common language for all stakeholders whether they are managers, technicians, or sellers. These skills are complemented by my interest in the internet and how it communicates meaning and brand values quickly and efficiently – especially in the case of social networks. Design and marketing are inseparable and share two common points: intelligent creativity, critical source of differentiation, and profit.
Mes compétences :
Marketing
Communication
Design
Management
Distribution
Art