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SAP Business Objects
- EMEA Online Marketing Manager
Paris
2011 - 2014
Coordination of Web and Search Optimization activities for EMEA
• Web Maintenance tasks coordination
• Web Content Optimization
• SEO Project Management
• Localization and Syndication project management
• Social Media support
• Microsite Consultancy
Coordination of 14 Persons covering 28 Websites over 23 Countries.
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SAP Business Objects
- Channel Marketing Manager
Paris
2010 - 2010
6 monthes special project:
Channel Marketing plan set-up with Partners and execution coordination with providers.
Marketing plan building in coordination with Channel Managers, Partners, Marketing Services, Global Marketing Teams and providers.
Budget allocation and follow-up.
Marketing plan execution coordination and monitoring.
Regional campaign localization and promotion to Channel Partners.
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SAP Business Objects
- EMEA Marketing Manager
Paris
2006 - 2010
Campaign execution coordination for European emerging countries and then for France.
Key achievements:
• End to end campaign execution for France with high amount of generated leads,
• Call center set-up for emerging countries: 8 countries, 18 agents recruited.
End-to-end campaign execution for France from planning to KPIs monitoring, including localization and suppliers coordination:
• Online,
• Offline,
• Media placement: whitepapers, banners,
• Keywords optimization,
• Telemarketing.
Regional campaign roll-out within emerging countries.
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SAP Business Objects
- Lead Generation Manager
Paris
2003 - 2006
Coordination and execution of telemarketing campaigns from call centers management to pipeline monitoring.
Key achievements:
• Leads detection with a high rate of sales validation,
• 20 telemarketing agents coordination.
Lead Generation campaign execution from A to Z: planning, target definition, briefing, telemarketing lead follow-up.
Telemarketing campaign coordination: Call center selection and recruitment (internal and external),
• Campaigns planning and execution,
• KPI definition and follow-up.
Consulting for European Call Center set-up:
• Global Marketing Ambassador in France,
• Formalized Blue Print to implement the processes used by the in-House call center.
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SAP Business Objects
- Project Manager, Quality Department
Paris
2001 - 2001
Cross department project management to improve internal processes.
Key achievements: Implementation of key quality processes to improve business information.
Customer complaint management process creation:
• Key steps identification,
• Gain stakeholders’ buy out,
• Trained Sales Operations assistants (key users),
• Execution follow-up.
CRM Key Users:
• Customer database segmentation in alignment with sales organization,
• Data Base quality monitoring and update: 100% of customer group data updated.
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SAP Business Objects
- CEO Executive Assistant, e-SAP.fr
Paris
2000 - 2001
Support subsidiary launch.
Key achievements: Organisation of all administrative processes to support the newly created company.
Recruitment process follow up,
Purchasing process set-up,
Bid Center organization.
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SAP Business Objects
- Sales Assistant
Paris
1997 - 2000
Support sales processes and after sales customer care.
Key achievements: Bid Center organization, sales pipeline monitoring process.
Bid Center: RFP and RFI answer preparation coordination (sales, format control, partners, legal department relationship),
Sales pipeline management, status monitoring,
Global account contract preparation,
Customer care after sales for administration or training tasks.
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Etudes et Promotions
- CEO Personal Assistant
1996 - 1997
Self achievements: autonomy, project management, Direct marketing.
