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Axelle VÉSINE

PARIS

En résumé

8 years of experiences as MEDIA CONSULTANT.
Strong curiosity for new technologies.
Appetence for disruptive challenges and experiences.

Mes compétences :
quantitative digital analysis
budgets
Forecasting
Commerce international
Community management
Marketing
Communication
Social media

Entreprises

  • Sync - Sales Manager

    2020 - maintenant SYNC is a Deep Tech company creating innovative technologies and enabling its clients to reinvent advertising and multi-screen experiences. SYNC has developed a unique patented solution to enable local synchronization of TV content and advertising on mobile devices (within applications, websites, Google Adwords, Facebook….) using its Fingerprint Matching Technology (FMT). SYNC solutions are unique and not relying upon the use of personal data.

  • Mindshare - Global Account Director

    New York 2018 - 2019 CHANEL & ERES Worldwide accounts

    > Worldwide media strategy thinking and setting up accross 25 countries.
    > Chanel planning and media guidelines supervision for all channel campaigns accross all media touchpoints for W&FJ division.
    > Client support on key WW digital challenges : targeting, data tracking and analysis, brand safety, social media, e-commerce, drive to store (+Chinese travelers).
    > Think and coordinate innovative media solutions for clients.

  • Omnicom Media Group - Business Manager Senior

    boulogne billancourt 2017 - 2018 GOOGLE Group / BACARDI-MARTINI Group / HENKEL Cosmetics

    > Consulting team management to assist clients through their business objectives, brand positioning and media target definition.
    > Offline and Online media consulting. (Display, video, e-com, drive to store, programmatic, social media, SEA)
    > Drive account stakeholders relationships and ensure internal revenue growth objective.

  • Omnicom Media Group - Business Manager

    boulogne billancourt 2015 - 2017 APPLE / APPLE MUSIC / EASYJET

    > Client support within french media strategies development and setting up online and offline. (Display, video, e-com, drive to store, programmatic, social media, SEA)
    > Cross-media campaigns follow up and optimization.
    > Drive account stakeholders relationships.

  • Omnicom Media Group - International Business Executive

    boulogne billancourt 2012 - 2015 INFINITI Europe Account, Nissan group luxury brand

    > Media campaigns coordination and optimization within 11 countries. Follow and analyze media campaign impacts vs. day to day brand activity.
    > Steady analysis of brand positioning vs. competitors. Budget projection and maximization over 5 years accross Europe.

  • Nurun - Community Manager

    2012 - 2012 L’OREAL PARIS Account

    Client’s communities management (e.g. Facebook, Twitter, Google+, etc..)
    Assessments, insights and optimization over several social media levers
    Involved into strategic and operational recommendations
    Social media intelligence and thinking

  • Mediaedge:cia - International Account Director Assistant

    Москва 2011 - 2011 Chanel Worldwide Account

  • AOS Studley - Commercial Director Assistant

    Levallois-Perret 2008 - 2008 ADYTON ASSET - part of AOS Studley International
    Madrid - SPAIN

Formations

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