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Somfy
- Strategic Marketing Director
Cluses
2017 - maintenant
Head of Strategic Marketing for the Somfy Group
Member of the Somfy Executive Committee
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Somfy
- Strategic Marketing & Business development Director
Cluses
2013 - 2017
Strategic Marketing & Business Dev. Director EMEA Somfy
* Define strategies and opportunities for new products ;
* Align activities and BA's, focus and challenge on key topics ;
* Bring and share experiences and best practices ;
* Establish and boost Partnerships ;
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Somfy
- Strategy & Partnerships Director
Cluses
2010 - 2012
* Strategic and acquisition analysis ;
* Manage the strategic process
* Establish and boost partnerships ;
* Drive some specific business projects with the countries (India, Hospitality, ...) ;
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Somfy
- Business Unit Director
Cluses
2005 - 2009
* In charge of developing a new market (Interior Window Coverings) ;
* Turnover went from 30M EUR to 75 M EUR in 3 years
* 3 major products launched successfully ;
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Somfy
- Applications and Products Director
Cluses
2003 - 2005
* Proposed development strategy and defined all new products requirements. ;
* Managed Design and Advanced research teams. ;
* Analyzed market trends, users needs and expectations, competitors products. ;
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SALOMON
- Project Director, VP
Annecy
2002 - 2003
Project Director, VP Advanced Research and Concepts
* Drove the Anticipation process: established new projects direction for Salomon Soft Goods (Footwear, Apparel, Gear) and researched new markets. ;
* Managed internal and external resources (engineers, inventors, design and marketing) ;
* Leader of the Innovation Committee: propose and guide innovation for Salomon. ;
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SALOMON
- Director, VP, Apparel & Gear
Annecy
1999 - 2002
SDC Director Boulder, Colorado
* Successfully launched apparel, key project for the future of the company ;
* Repositioned the gear line (accessories) ;
* Director of the Salomon design center (45 people) ;
* Member of the Salomon executive steering committee ;
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SALOMON
- Director, VP, Footwear & Gear
Annecy
1996 - 1999
Boulder, Colorado
* Successfully launched footwear resulting in revenues of $ 100 million in 4 years ;
* Established and implemented the strategic direction ;
* Started the project and built the team (32 people) ;
* Direct P&L responsibility ;
* Member of the Salomon executive steering committee ;
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SALOMON
- Director
Annecy
1995 - 1996
* Directed the development of all hiking boots, x-country boots and bindings, accessories, and new projects ;
* Managed R&D, marketing and design (30 people) ;
* Implemented new processes to maximize efficiencies in product development ;
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SALOMON
- International marketing director
Annecy
1991 - 1995
* Developed strategic and marketing plans ;
* Managed the implementation of these plans, Directed the launch of hiking boots ;
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SALOMON
- International Nordic marketing manager
Annecy
1985 - 1990
* Launched a new norm in X-C bindings (SNS Profil) and reached 40% market share ;
* Developed partnerships for the norm resulting in #1 market position ;
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Grosfillex
- International marketing manager
Arbent
1983 - 1985
* Developed products and marketing strategy for garden furniture ;
* Defined and implemented communication plans ;
* Reached #1 position worldwide ;
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PROCTER & GAMBLE
- Sales Representative
Asnières-sur-Seine
1981 - 1983
* Increased sales volume (rewarded several times , incl. in P&G mag) ;
