Menu

Emeline BLIN

Boulogne-Billancourt

En résumé

Pas de description

Entreprises

  • Cegedim - Product Manager

    Boulogne-Billancourt 2012 - maintenant • Develop & implement new product plans, marketing campaigns, operational plans at local (BE) and regional level (EMEA /APAC).
    • Continuously develop lead generation activities, such as communication initiatives (direct mail, newsletter) & tradeshows.
    • Create support materials & work proactively with sales teams to ensure an effective promotion of Cegedim product range.
    • Maintain relationships & work closely with local unions as part of EFPIA Transparency Code implementation in Belgium.
  • Cegedim - Marketing & Communication Manager APAC

    Boulogne-Billancourt 2011 - 2012 • Successfully developed & implemented a Marketing Plan for 5 countries (India, China, Korea, Japan and Australia) in APAC.
    • Achieved brand awareness through press releases, white paper, digital communication (include website creation) and social media
    • Organized events to drive awareness and develop sales pipeline (ex: Asia-pacific Pharmaceutical Compliance congress).
    • Built, analyzed & wrote the “2012 Asia-Pacific Trends in Aggregate Spend, Transparency and Disclosure” (Qualitative analysis).
  • GE Healthcare - Marketing leader

    2010 - 2011 - Market trend analysis (report writing, analysis and presentation): Rheumatology market insight, Growth Playbook.
    - Congress organization and linked communication: Journée Française de Radiologie, AFIB, AAMB, SOFMIS
    - Development of marketing tools following compliance and quality framework: Healthymagination sales toolkit.
    - GE Healthcare France Website: Webmaster & growth participation to 20% of website traffic, mailing creation and production.

Formations

Réseau

Annuaire des membres :