Fatma HAMZA-KEFIA

En résumé

Entreprises

• Saint-Gobain Distribution Bâtiment France - DMBP - Product Manager

  2016 - maintenant

• OPTYGROS & OPTYLAB - Sales and Marketing Manager

  2010 - 2014 New sales and marketing innovative tools
  Sales and Marketing strategy
  Branding and visual identity of the company - Brands marketing
  Development of marketing supports in retail shops (POS, promotions, branding)
  Organization of BtoB events (conferences, exhibitions, products launching events)
  

• OPTYGROS - Deputy General Manager

  2010 - 2014 Management and improvement on operations (Processes, hiring, follow-up)
  Recruitment and management of sales and operations teams
  Business Development and business strategy
  Marketing Strategy (Marketing plan, budget, ROI, follow up)
  Setting up a HR policy (including salaries and bonus structure)
  Negotiation of contracts and partnerships with worldwide companies (Alcon, Zeiss,etc)
  
  => Significant growth of our market share, activity and profitability

• Eternit - Product Manager

  Vernouillet 2008 - 2010 Sales and marketing strategy for the cladding and structure product family
  Sales team support with the appropriate marketing and communication tools
  Promotion and POS material
  Coordinate and team up with the European marketing team
  

• Groupe Ratheau - Marketing and Communication Manager

  Noisy-le-Grand 2006 - 2008 Branding and visual identity of the 4 subsidiaries
  Direct marketing operations
  

Formations

• Ecole Supérieure Bois Nantes

  Nantes 2003 - 2006 Ingenieer
  
  Engineering Degree, Master of Science (Grande Ecole)

• IPEST : Institut Préparatoire Aux Études Scientifiques Et Techniques (La Marsa)

  La Marsa 2001 - 2003 Admission aux concours des Grandes Ecoles

Réseau

• Adrien MOINE

• Christophe VALADE

• Guillaume BIROT

• Hicham EL KHALFOUNI

• Laurent FROISSART

• Nicolas POULLOT

• Patrice CHANRION

• Samira AMGHAR-LOISEL

• Thomas FÉRET