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Florent CHASSAGNE

Paris

En résumé

Pas de description

Entreprises

  • Christian Dior - Category Planner

    Paris 2012 - maintenant Project Management: coordination of the different departments working on innovation development (marketing, packaging, R&D…). Responsible for launch date respect.

    Planning & Process: creation and management of project planning (ar. 150 projects over 2 years) and organization of monthly meeting with all the project teams.

    Communication: weekly feedback to the top management on alerts and threats.
  • Procter&Gamble - Assistant Brand Manager

    Asnières-sur-Seine 2012 - 2012 Operational Marketing: management of innovations launch on both brands (new Febreze candle, new perfume on all Febreze segments).

    Communication: management of communication campaigns (TV, Internet, instore).

    Analysis: market researches, competition mapping and product launch analysis.

    Commercial: coordination of the relation between marketing and sales department.
  • Crédit Foncier de France - Assistant Project Manager

    CHARENTON CEDEX 2010 - 2011 Process Running: improvement of the efficiency and the customer satisfaction through the monitoring of the different businesses (scorecards, improvement actions).

    Customer Satisfaction Survey: responsible for the whole organization of the annual survey (4,000 customers), from the setting up to the presentation of the results.

    Quality Scorecard: responsible for the monthly report of performance indicators.
  • Renault - Consulting mission on ethnic marketing

    Boulogne-Billancourt 2009 - 2009 Worked part-time in a four-member team on the application of ethnic marketing to Renault.

    Information retrieval, benchmarking, interviews and final presentation to Renault Management.
  • Baracoda - Assistant Marketing

    2008 - 2008 Communication
    Analysis
    Operational marketing

Formations

  • The Fuqua School Of Business - Duke University MBA (Durham)

    Durham 2011 - 2011 Exchange Student

    Specialization in Marketing of Innovations
  • ESSEC Business School

    Cergy Pontoise 2007 - 2012 Major in Strategy Marketing

    Sales and Marketing Strategy Chair, 2009.

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