PARIS
*Management of teams and P&L
*Development of Strategies
*Dual expertise in Marketing & Digital/ E-Commerce (20 years of experience)
*International education and work experience
*Proven track record in strategizing and then executing
*Proven track record in driving change with determination and resilience
*Fluency in English and Spanish. French as mother tongue.
-Marketing :
Marketing strategy (marketing plans), marketing intelligence, product development, operational marketing (communication and promotion), distribution strategy, etc.
-E-Commerce/ Digital:
Business development strategy (positioning, identification of growth levers , business plan, ...). Conceptualization of websites and information architecture. Web marketing : SEO, SEM, affiliation, emailing, online advertising, etc.
