Frederic GARDELLE

En résumé

Entreprises

• Heineken France - Innovation Brand Manager

  Rueil-Malmaison 2010 - maintenant

• PROCTER & GAMBLE - ASSISTANT BRAND MANAGER

  Asnières-sur-Seine 2009 - 2009 MOT Home Care - Mr Propre, Swiffer & Antikal
  * Managed Swiffer as part of brand relaunch in France :
  Organised and followed-up commercial & promotional initiatives in the trade;
  Developed BTL communication tools and website;
  Analysed market and Swiffer brand results for recommendations & action plans;
  * Organised and coordinated Antikal-Roca game-partnership: managed the contract, set-up and followed-up the game, developed communication tools
  * Supported Mr Propre innovations launch
  * Developed competitive tracking tools
  * Presented new product innovations and provided support to sales force

• Mars Snackfood Europe - UK - Product Innovation Scientist

  2007 - 2008 Working as a product innovation scientist in Mars Snackfood R&D enabled me to work at different stages of the innovation process :
  
  --> At the front end, I worked on the innovation strategy of Bounty brand by developing new product concepts through the understanding of the brand essence, consumers’ expectations and market competitors.
  This has been an opportunity for me to develop my consumers understanding skills through the organisation of qualitative consumer research.
  
  --> I collaborated with designers on the development of the product concepts for Bounty at a pilot scale.
  As part of my role of Bounty technologist, I was in charge as well on the continuous innovation of Bounty brand.
  
  --> I had the great opportunity to work on the commissioning of a brand new production line in the factory. I commissioned with the process team the different parts of the line and I was accountable for the quality of the product made on the line. Launch planned Feb. 09.
  
  
  I have been involved on different work streams as an expert of the French market expert within the R&D community. And I was in charge of the budget management for the team.

• Nestle - Assistant project manager

  Marne La Vallée Cedex 2 2005 - 2006 Work in the R&D centre of Nestle focusing on investigations on ice cream science and technology
  
  NPD of Low Fat ice cream using new processing technology
  Recipe formulation
  Coordination of team and organisation of trials at pilot plant scale
  Follow up of Analysis results (sensory, chemical tests,...)

• Nestle PTC - Trainee

  Marne La Vallée Cedex 2 2005 - 2005 Internship in R&D unit of Nestle
  Formulation of Ice cream products based on all Natural ingredients
  Ice cream science expertise
  Sourcing of new ingredients
  Organisation of trials
  Analysis and interpretation

Formations

• ESSEC Formation Continue (6 semaines)

  Cergy Pontoise 2008 - 2009

• Essec

  Cergy 2008 - 2009 MARKETING - MANAGEMENT STRATEGIQUE - FINANCE

• Ecole Nationale Supérieure D'Agronomie Et Des Industries Alimentaires (Vandoeuvre Les Nancy)

  Vandoeuvre Les Nancy 2002 - 2005 Food industry - Industrial Development

Réseau

• Adrien DE TURCKHEIM

• Anthony ROUXEL

• Aurelie DOLIGEZ

• Bes CHARLES

• Frédéric OBLE

• Frédérique PENTIAUX

• Laurence LAMBERT (DE NAUROIS)

• Maud DELHOMELLE

• Regis ALIOT

• Romain LEPICARD