Menu

Gawen MERCIER

Paris

En résumé

Digital Marketing student in the Business School of Rennes (ranked 24th worldwidly according to the financial time ranking, and 7th in France).

Currently focusing on big data analytics, data mining, predictive analysis, cognitive computing and consumer behavior for my thesis.

I am starting to blog too, http://gawenmercier.com/

Mes compétences :
Teamwork
E learning
Event manager
Cultural marketing
Entrepreneur
Marketing stratégique
Marketing
Project management
Marketing digital
Social media
Microsoft office
Marketing online
E commerce
Autonomous
Business developpement

Entreprises

  • Just Search - Webmarketing assistant

    Paris 2014 - maintenant - SEO/PPC strategies
    - Community management / SMO
    - Competitive/field intelligence
    - Blogging
    - Link building
    - Reporting
  • Eurokera - International &Digital Marketing Assistant

    Chierry 2013 - 2013 In charge of the marketing for the Europe zone, my main work was to build a website from the scratch and renew the commercial documents.

    Benefiting from my computer skills and knowledge, I built the website from the scratch (design, development, content), established the digital strategy, managed the Linux server used for hosting and took care of the photographers for the graphics needed.

    Gaining trust through those concrete results, I created a new brochure, a user guide for the website, poster, ads and even designed by myself the booth of an exposition in February.

    I was autonomous within the team really quickly, and was able to learn a lot about international marketing management and business unit management.
  • Micro-entreprise Progr'ESC - Communication

    2012 - 2012 Community Manager of the organisation.
    Developped WordPress online blog;
    Social media management;
    Joined the staff organisating a concert against cancer;
    Prospected for financial donations;
    Communicated about this concert in the streets.
  • UNICEF - Organisateur

    Paris 2011 - 2011 Improved the visibility of the UNICEF organisation among the youths by taking the initiative of organising a concert to their benefits.

    The project had to be developed from the scratch, without any kind of support (whether financial, logistic, administrative or human).

    The event gathered 172 students, from a presentation about the UNICEF cause to the rock'n'roll and electronic music concert.

    We made a small profit of 60€ that we gave to the organisation in addition to the donations made by the students during the evening.

    The tasks included:

    Prospected concert halls, bands and artists;
    Negotiated concert hall, band prestations and other services prices,
    Budgated the whole project;
    Raised funds (student organisation and donations)
    Designed concert poster and blog;
    Advertised and communicated about the event through newspaper, own blog, and social medias;
    Presented the event in front of lecture classrooms;
    Organized the logistic aspect.
  • General Motors - Mise en place de processus logistique

    Argenteuil 2011 - 2011 Saved 116 000 € of cash outflow, 3 months of inventories checking, turned the efficiency management of containers indicator from red to green by the end of my internship.

    How?

    I connected the IT executive in England with the specific needs of the supply chain managers in Strabourg (France) in order to implement a computer based application that control the process of the containers (Chep, container pooling system).

    It was a task that no manager could afford to spend time on. The informations recquired were lost in the system and disseminated between several executives for whom it wasn't a priority to share knowledge.

    To fullfill this purpose, I:

    -Gathered as much informations as possible through the ERP and some interviews with executives;
    - Analyzed the specific physic container process of GM Strasbourg (recycling on site, etc.) on the plant;
    - Compared it with the informal computer process (ASN reception, check points, process stakeholders role, etc.);
    - Adressed my conclusions to the IT developpers in the UK and collaborated with them to develop an adapted application;
    - Implemented the application and corrected some disfunctionements;
    - Edited an user guide for the future users, presented the whole application and the user guide to those 5 employees.
  • Bar l'épicerie - Serveur

    2010 - maintenant Waiter in a famous bar in Strasbourg, France. Learned to manage stress, orders, complains and every problem possible behind a smily and welcoming face in order to keep customers satisfied .
  • WMG Group - Stagiaire

    2010 - 2010 What I enjoyed the most in this experience was to go abroad totaly on my own, knowing nothing and nobody, to meet a new culture and new peoples while improving my english.

    Administrative assistant.

    - Followed orders in the system from the acceptation to the delivery;
    - Archived every old paper documents into a digital version;
    - Generated payslips;

Formations

  • ESC Rennes School Of Business (Rennes)

    Rennes 2014 - 2015 International oriented business school (80% of the teachers are foreigners, 1/3 of the students are foreigners in exchange), all classes in English, team-work and case studies analysis omnipresent (4-5 group presentations per semester).
    I specialized in Digital Marketing, e-commerce strategies and communications.
  • Vysoká Škola Ekonomická V Praze | VŠE

    Prague 2013 - 2013 Teacher in a tandem program. In charge of teaching French and English to two Czech students.
    Several trips around central europe.
    Participation in a lot of erasmus events gathering every nationality (Nation presentations, international dinner, and so on).
  • ESC Rennes School Of Business

    Rennes 2012 - 2013 Master 1

    Master of Arts in International Business - International oriented business school (80% of the teachers are foreigners, 1/3 of the students are foreigners in exchange), all classes in English, team-work and case studies analysis omnipresent (4-5 group presentations per semester).
    I specialized in international business with corporate strategy, marketing, e-business and cultural diversity managemen
  • Université De Strasbourg UdS

    Strasbourg 2011 - 2012 Licence économie-gestion, option gestion
  • IUT Louis Pasteur (Schiltigheim)

    Schiltigheim 2009 - 2011 DUT GEA option Petites et moyennes organisations

Réseau

Annuaire des membres :