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Isabelle HAVRE CHILLAUD

LEVALLOIS PERRET

En résumé

Extensive pan-European management and marketing experience
Expertise in strategic marketing, planning, budgeting, public and press relations, and event execution
Exemplary communication skills with press, customers, partners and third-party vendor experience

Entreprises

  • TALEO (Acquired by Oracle June 2012) - Senior Field Marketing Manager

    2011 - maintenant

  • SuccessFactors - Contractor - Dir. Marketing Europe du Sud

    Paris 2009 - 2010

  • Salesforce.com - Dir. Marketing Europe du Sud

    PARIS 2004 - 2009 • Develop, launch, and manage strategic marketing and communication plan for SE regions
    • Supervise marketing manager reporting to me for in-house creative/administrative staff and outside
    vendors for events, global customer newsletter, collateral, web site content, and other demand creation
    efforts
    • Mine data from national customer database to develop customer segmentation model.
    • Coordinated PR activities, analysts meetings and executive speaking engagements
    • Forecasting, monitoring, reporting the ROI of all activities based on metrics set in the marketing
    plan using salesforce.com applications
    • Recruited 5-person multilingual telemarketing team dedicated to lead generation
    • Managed 1st EMEA User Conference in London UK in 2008

  • Siebel Systems - Senior Marketing Manager France, Benelux & EMEA

    1998 - 2003 (6 person-team) - Report to the VP of EMEA Marketing

    • Develop, launch, and manage strategic marketing and communication plan and budget
    • Supervise in-house creative/administrative staff and outside vendors for events, global customer
    newsletter, collateral, web site content, and other demand creation efforts
    • Mine data from national customer database to develop customer segmentation model.
    • Implement marketing programs by industry (focus : Finance, Public Sector, Life Sciences)
    • Manage the customer reference program and Siebel User Group.
    • Organization of over 30 programs and events yearly across Europe and Middle East/Africa
    • Recruited and manage 3-person multilingual telemarketing team dedicated to lead generation

Formations

Pas de formation renseignée

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