Iulia MIHAILESCU

En résumé

Entreprises

• PayPal - Channel Marketing Manager

  Dublin 2013 - maintenant

• Google France - Product Marketing Manager

  Paris 2011 - 2013 B2B Acquisition Marketing lead - Responsible for reaching 200K small business owners in France
  • Lead for co-marketing partnerships, online advertising, cross-sell between different Google products
  • Expert in 3rd party display advertising, email marketing, direct mailing, management of print supplier
  

• Google EMEA HQ, Dublin - Associate Product Marketing Manager

  2010 - 2011 In charge with New Advertisers marketing initiatives – on-boarding and educating new customers – scaled initiatives to the Top 21 markets worldwide
  
  Sales Engagement Coordinator for Google @Cannes Lions Advertising Festival 2011
  • Responsible for sales engagement between the YouTube EMEA country sales leads in Cannes and the top advertising agencies present at the Festival
  
  

• Google EMEA HQ, Dublin - Business Developer

  2008 - 2010 Business Developer for Eastern European New Markets
  o Created and executed the travel industry strategy for Romania, Cyprus, Malta - Jumpstarted major travel accounts (ex. Malta Tourism Authority, Romanian National Agency for Tourism)
  o Launched and managed the online web seminars AdWords University in Romania
  
  Initiated Google Engage to Romania, Bulgaria, Middle East and North Africa and Adriatics, a small agencies dedicated partnership, aiming to develop a 3rd party eco-system for Google AdWords.
  
  Account Manager for major Eastern European clients (such as Libra Bank, BancPost, Nokia Romania)

• UberVu, London - Marketing consultant

  2008 - 2008 uberVU helps businesses grow and acquire customers by harvesting the social media landscape. The uberVU dashboard provides businesses easy to use tools for real-time customers acquisitions
  • I developed the Top-Down market forecast and the consumer analysis for the consideration of Eden Venture Capital, San Francisco, leading to Round 1 of investment ($ 250K).
  

• Metromind Media - Administrator & Business Developer

  2004 - 2008 Metromind is a web marketing company, based in Romania. Created by 4 partners in 2004 as a student entrepreneurial project, it has provided web development and online marketing services to both Romanian and international clients. We successfully sold Metromind in 2007.
  
  • Hold full responsibility for the administration and for financial activities of the company
  • Led generation and negotiation of contracts worth 30% of total revenues
  • Led negotiations with the NGH Investment for the acquisition of Bluo CMS, our in-house produced content management system. Bluo achieved an Honorable Mention at the Web 2.0 Awards (2007)
  

• Romanian Ministry of Foreign Affairs - Intern

  2003 - 2003

Formations

• EDHEC Nice (Nice)

  Nice 2007 - 2008 Msc. in Marketing Management
  
  Awarded Scholarship of Excellence

• EDHEC Nice

  Nice 2007 - 2008 Master of Science in Marketing Management

• Academy Of Economic Studies (Bucharest)

  Bucharest 2002 - 2006 Bachelor of Science
  
  International Business and Affairs - • Graduated Top 1% of 500 students class
  • Major in International Investments, Major Grade: 10 /10
  

• University Of Bucharest (Bucharest)

  Bucharest 2002 - 2007 Bachelor of Arts
  
  Political Science - • Major in Comparative Politics of developing countries

Réseau

• Ankit SUKHIJA

• François SCHLUB

• Jennifer LICARI

• Nicole KONZ FLAIG

• Olivier BERNHARD

• Philippe MIHAILOVICH

• Salma GHAZI

• Sebastien HOMO

• Sebastien LACOMBE

• Stanislas ROGER-ROUSSEL