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PayPal
- Channel Marketing Manager
Dublin
2013 - maintenant
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Google France
- Product Marketing Manager
Paris
2011 - 2013
B2B Acquisition Marketing lead - Responsible for reaching 200K small business owners in France
• Lead for co-marketing partnerships, online advertising, cross-sell between different Google products
• Expert in 3rd party display advertising, email marketing, direct mailing, management of print supplier
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Google EMEA HQ, Dublin
- Associate Product Marketing Manager
2010 - 2011
In charge with New Advertisers marketing initiatives – on-boarding and educating new customers – scaled initiatives to the Top 21 markets worldwide
Sales Engagement Coordinator for Google @Cannes Lions Advertising Festival 2011
• Responsible for sales engagement between the YouTube EMEA country sales leads in Cannes and the top advertising agencies present at the Festival
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Google EMEA HQ, Dublin
- Business Developer
2008 - 2010
Business Developer for Eastern European New Markets
o Created and executed the travel industry strategy for Romania, Cyprus, Malta - Jumpstarted major travel accounts (ex. Malta Tourism Authority, Romanian National Agency for Tourism)
o Launched and managed the online web seminars AdWords University in Romania
Initiated Google Engage to Romania, Bulgaria, Middle East and North Africa and Adriatics, a small agencies dedicated partnership, aiming to develop a 3rd party eco-system for Google AdWords.
Account Manager for major Eastern European clients (such as Libra Bank, BancPost, Nokia Romania)
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UberVu, London
- Marketing consultant
2008 - 2008
uberVU helps businesses grow and acquire customers by harvesting the social media landscape. The uberVU dashboard provides businesses easy to use tools for real-time customers acquisitions
• I developed the Top-Down market forecast and the consumer analysis for the consideration of Eden Venture Capital, San Francisco, leading to Round 1 of investment ($ 250K).
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Metromind Media
- Administrator & Business Developer
2004 - 2008
Metromind is a web marketing company, based in Romania. Created by 4 partners in 2004 as a student entrepreneurial project, it has provided web development and online marketing services to both Romanian and international clients. We successfully sold Metromind in 2007.
• Hold full responsibility for the administration and for financial activities of the company
• Led generation and negotiation of contracts worth 30% of total revenues
• Led negotiations with the NGH Investment for the acquisition of Bluo CMS, our in-house produced content management system. Bluo achieved an Honorable Mention at the Web 2.0 Awards (2007)
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Romanian Ministry of Foreign Affairs
- Intern
2003 - 2003