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Jean-Sébastien BLANC

VILVOORDE

En résumé

...

Mes compétences :
Adobe Photoshop
International
Management
Gestion de projet
Communication
Marketing

Entreprises

  • Doosan Infracore - Marketing Director

    2013 - maintenant Lead a team of 27 employees. R&R are for the entire EMEA region:
    Forecasting - unconstraint demand
    Marketing intelligence
    Market analysis
    Discounting & campaign management
    Brand management
    Network communication
    PR management
    Corporate communication
    Sales publication
    Technical publication
    Website management
    Fairs and events management
    Dealers branding
    Merchandising
  • Doosan Infracore - Dealer Development Manager

    2010 - 2013 To assist top management in his tactical and strategic goals and more in particular the development of a viable channel strategy of brand’s product lines in EMEA, with particular focus on the internal strategy. In addition to be responsible for sharing “best” practices among dealers (Dealers Standards implementation).
    To have strong ownership and initiative on dealers’ incentive program in order to develop & implement Dealers‘ incentive scheme in collaboration with Regional Directors and District Managers.
    Initiate & Develop central database and produce central reporting to support Regional sales team
  • Komatsu Europe - Regional Managers

    2008 - 2010 Business mission
    1. Become bridge between Distributor and Komatsu
    2. Develop market for Komatsu products with Distributor
    3. Achieve sales targets for equipment with Distributor
    4. Cooperate with Distributor to improve retail operation
    Tasks
    1. Implement commercial activities with Distributor to boost retail sales
    2. Monitor demand and retail sales trend
    3. Organize regular visits with Distributor to customers especially opinion leaders
    4. Collect competitors’ information on distribution, products, retail price
    5. More proactive approach for Komatsu genuine services
    6.Contribute to Distributor operation improvement
    7. Define price positioning of Komatsu with DBs
    8. Ensure timely feed back from market for products improvement purposes
    9. Monitor Distributor stock to ensure product availability and avoid overstock
    10. Involve in international and local events to promotion of the products

    Territory: Belgium, Netherlands, Luxemburg, Romania, Bulgaria, Sweden, Norway
  • Komatsu Europe - Sales Promotion Manager

    2005 - 2008 Manager of a team of 4 employees

    - Initiative, Development and Implementation of External communication
    including brand image and recognition improvement via:
    (1) Original Pan-European ad campaign (Call the Experts)
    (2) Product website for all European countries (October 1st)
    (3) Product brochures improvement and policy implementation
    (4) Novelties development
    - Internal communication (Extranet/Intranet management)
    - International Fairs Organisation (Yearly basis)
  • Komatsu Europe - Marketing Analyst

    2002 - 2005 - Market Analysis using statistics and Economical data
    - Forecast tool development and implementation
    - IT projects initiative, development and implementation
    throuhgout European DB network: central reporting and
    automatic on-line reports (OLAP tool)
  • Komatsu France - Advertising and Sales Promotion Manager

    1999 - 2002 - Salesman support
    - Sales Operations development and implementation
    - Statistics
    - CRM management
    - Fair and Events management
    - Sales incentive organisation

Formations

  • Ecole Supérieure De Commerce (Marseille)

    Marseille 1995 - 1999 Direct Marketing & International Finance

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