Jerome LANTZ

En résumé

Entreprises

• BULGARI - Area Sales Executive (Russia, Ukraine, Kazakhstan, Azerbaidjan)

  Paris 2011 - 2017

• Rendez-Vous - Marketing and Sales Director

  2010 - 2011 Retail Chain of shoes and accessories - segment middle+/premium
  20 shops in Moscow, 1 in Courchevel

• HERMITAGE Russia - Groups Brand Manager

  2009 - 2010 Management of luxury perfume brands - Bvlgari, Salvatore Ferragamo, Emanuel Ungaro, Editions de Parfum Frederic Malle.

• L'OCCITANE - Marketing Director - Russia

  Paris 2006 - 2009 • Marketing & development strategy & marketing budget for brand and network development,
  • Marketing team (10 people) work organization in all fields (Brand, ATL, BTL, CRM - for retail, Wholesale, SPA, franchisees, B2B, Corporate sales)
  • Sales plan, sales and marketing financial analysis and reporting,
  • Recommendations for Retail and Wholesale’s sales increases,
  • Various marketing and business projects (partnerships, cross marketing, sponsorship, etc.)

• Freelance - Consultant

  2005 - 2006 • Business Development in Russia – BIOSCREEN (cosmetics - 2006)
  Russian market study and commercial partners identification for a French cosmetics producer.
  • Development of a training program – WORLD EXECUTIVES, France (training - since 2006): Creation and animation of a training course on preparing companies to work with Russia.
  • Retail Direction - STARIK HOTTABYCH, Moscow (DIY retail - 2005)
  Stores audit and action plan, Retail network drive, drawing up of the management control data, member of the Executive Committee.

• DLIA DUSHA I DUSHI - Head of Marketing Department

  2003 - 2005 • Creation of the marketing department and strategy (plan and budget, promotion program, BTL strategy, assortment’s policy, website)
  • Retail network drive (sales objectives, salary system, incentives)
  • Sales analysis (definition of KPI, standard reports, etc.)

• LAFARGE - Marketing Project Manager

  Paris 2002 - 2003 INNOVATION AWARDS 2003
  • Intranet site management: contents, relationships with suppliers,
  • Follow-up, look ahead, logistics of the 600 submissions,
  • Reporting of the event, Analyses of technology transfers.

Formations

• HEC

  Jouy En Josas 1999 - 2000

• FIUPSO (Formation D'Ingenieurs De L'Universite Paris Sud Orsay) FIUPSO (Orsay)

  Orsay 1997 - 1999 Science des Materiaux

Réseau

• Denis LAMOUREUX

• Eyraud RODOLPHE

• Marc VILLEMAIRE

• Marco BADAMO

• Mohamed EL BAROUDI

• Nicolas GUYOT

• Paul-Henri COSAR

• Piotr PERTSOV

• Stéphane CHEMAMA