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Johanna VERNIER

Bois-Colombes

En résumé

Mes compétences :
Marketing
Business Analysis
Trade marketing
Marketing international
Merchandising
Marketing opérationnel

Entreprises

  • Colgate Palmolive - Pharmaceutical Representative

    Bois-Colombes 2014 - maintenant Laboratoire GABA
    Brand: Elmex, Méridol
     Negotiation and sale of the products of the range, follow up of existing accounts
     Participation for national and regional’s objectives
     Negotiation of commercial’s offers, presentation of the features and benefits of our products, using promotional tools
     Merchandising advices, helps for the resale of the products (price, place, promotion), training of the medicinal teams
    YTD 2015 : + 16%, always in the first half for the implantation of news products and regularly in the Top 10 on different objectives
  • Pierre Fabre - Product Manager Trade Marketing

    Castres 2013 - 2013 A-DERMA, DUCRAY, GALENIC, NATURACTIVE
    - Implementation of trade marketing plans in medium-size large-scale retail store and chains
    - Optimized the relationship between brands and customers
    - Creation of communications medium: POS, Communication in the medium of store (Catalogs, Flyers, Poster campaign...)
    - Monitoring of advertising-promotional resources and expenses associated to promotional campaigns
    - Full analysis for the development of market reviews by category from IMS’s data
    - Creation of planograms for promotional campaigns negotiated
  • BWR Group, Manhattan – New York - Territory Sales Manager On-Premise (Hotels and Restaurants)

    2011 - 2012 - To secure existing accounts; negotiating exclusive contracts, volumes
    - Setting up and realization of training and incentive programs
    - Opening new accounts with products already on the market but also for new product launches
    - Portfolio brand: Volvic (Danone), St Géron, Aloe Gloe, Carpe Diem (Group Red Bull), Apollinaris (The Coca-Cola Company), Chamane, Belvoir, Gogo Squeez (Materne)
    - Analysis of monthly sales trends and new accounts, setting objectives
    - In continuing relationships with the Marketing team, suppliers and distributors
    - YTD 2011: + 21% YTD 2012: + 17%
  • L'Oréal - Sector Manager in medium-size large-scale retail store

    PARIS 2010 - 2010 - Optimization of the permanent set
    - Referencing news
    - Advise department managers regarding merchandising
    - Installation of linear recovery
    - Relocation
  • Saint Maclou - Sales Associate

    2009 - 2009 - Ray wallpaper, fabrics, paint
    - Order Products
    - Client Service and Consulting
    - Shelving, restocking
  • Région Rhône-Alpes - Secretary at Service Clubs and Societies

    Lyon 2008 - 2008 - Processing and analysis of a survey
    - Competitive intelligence services associations in France
    - Writing letters, preparation of meetings
  • BNP Paribas - Home Advisor - Internship (4 months)

    Paris 2008 - 2009 - Responsible for current operations
    - Responsible for partnering with large schools Ecully (EM Lyon, Ecole Centrale de Lyon, Institut Paul Bocuse)
  • Région Rhône-Alpes - Secretary at the Office of the President

    Lyon 2007 - 2007 - Processing and analysis of a survey
    - Competitive intelligence services associations in France
    - Writing letters, preparation of meetings
  • E. Leclerc - Hôtesse de caisse

    Ivry-sur-Seine 2006 - 2006

Formations

  • Universidad De Belgrano (Buenos Aires Cf)

    Buenos Aires Cf 2011 - 2011 Master 1
  • SUP' Chassagnes

    Oullins 2007 - 2009 BTS MUC
  • Lycée Blaise Pascal (Charbonnières Les Bains)

    Charbonnières Les Bains 2004 - 2007 BAC STG

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