Laura PIETRZAK

En résumé

Entreprises

• Office du Tourisme et des Congrès de Paris - Responsable E-commerce

  Paris 2017 - maintenant

• Office du Tourisme et des Congrès de Paris - Sales manager

  Paris 2011 - 2017 In charge of online sales on www.reservation.parisinfo.com
  My main objective is to improve on line sales (merchandising, developpment of partnerships)
  I have also different mission such as
  - the management of the After-sale service (follow up of the order from the website to the delivery to the client)- management of 2 pers.
  - Project management (issue a call for tender)
  - Business analyse (by reporting daily,weekly and monthly)

• Nouvelles Frontières - Marketing on line Junior Manager

  Levallois-Perret 2010 - 2010 Training period 6 months
  
  During my last internship, I was in charge of :
  - the management of all traffic acquisition channels of the website wwww.nouvelles-frontieres.fr
  - reports(conduct weekly/monthly reviews and ROI analysis)and several presentation each week
  - the follow of advertising campaigns and their optimization with Eulerian Analytics adserver
  - making multi channels campaigns interaction analysis to improve the ROI

• Go Voyages - White label manager assistant

  Paris 2009 - 2009 Training period 3 months
  
  I chose to work in the firm Go Voyages for my second training experience as I wrote during my second year of study a detailed paper on the subject of risks relating to private labels. As a result, Go Voyages seems to be the perfect example of the use of the white label.
  During these three months, my missions were to control sales quality process and carry out a benchmark with best practices of different competitors, assets and weaknesses.I also made a project specifications for cruise white label and several in-depth analysis.
  This training period was a real opportunity to discover the webmarketing in a travel online agency and improve my knowledge of the travel industry.

• Travel Horizon - Purchase assistant

  2008 - 2008 Training period 3 months
  
  As I first wanted to be a purchased assistant, I decided to make a work experience in the Travel Horizon Group where I learned how an online agency works especially in respect of the purchases department.
  
  In this internship, I managed with the purchase director to increase the number of partners they were working for by contacting new partners and making appointments to negotiate collaboration termes and conclude contracts.
  
  This first work experience gave me the opportunity to have an overview of an online travel agency.

• Shamrock Travel - Rochester Michigan USA - Travel agent

  2006 - 2006 Training period 1 month
  
  Worked on Worldspan software
  In charge of clients’ accounts ,reservation and creation of packages

Formations

• ESCAET

  Aix En Provence 2007 - 2010 MBA spécialisé Travel Management
  
  mémoire : l'interaction des leviers d'acquisition de trafic : comment les optimiser afin d'aboutir à la volonté ROIste d'un voyagiste.

• Ecole De Commerce Et De Gestion

  Montpellier 2005 - 2007 BTS Ventes et Productions Touristiques

• Lycée Joffre

  Montpellier 2003 - 2005 Action et Communication Commerciale/4 A-levels equivalent

Réseau

• Arnaud DELRIEU

• Aurélie MALCZEWSKI

• Cecile MICHON

• Christopher DIERICX

• Fadi KASSABJI

• Marie-Laure ISSENMANN

• Mathilde CERVERA

• Rachid RIGHI

• Sacha GOURAND

• Yann FRUCHART