Menu

Laura PIETRZAK

Paris

En résumé

En poste depuis 6 ans à la Direction Commerciale de l'Office du Tourisme de Paris, ma principale mission est le développement des projets e-commerce de la marketplace : http://reservation.parisinfo.com

Je dispose d'une expertise dans le secteur de l'e-commerce ainsi que dans le travel. Je suis ouverte à de nouvelles opportunités de missions de gestion de projet dans le secteur de l'e-tourisme.

N'hésitez pas à me contacter pour toute information supplémentaire par mail : laura.pietrzak1@gmail.com

Vous pouvez également consulter mon profil sur LinkedIn : http://fr.linkedin.com/pub/laura-pietrzak/1b/151/556


Maîtrise du Pack Office
Outil de web analytics : Google Analytics
Outil CRM : Sugar
Outil CMS site Parisinfo.com : EZ Publish
Outil CMS site Reservation.parisinfo.com : Open System - Alliance Réseaux
Outil de caisse : XL Soft
[Intégrateur site Parisinfo : Kaliop]
[Intégrateur Marketplace de Parisinfo : Alliance Réseaux]

Mes compétences :
Gestion de projet
Web analytics
Développement commercial
Management
Marketing
Webmarketing
Tourisme
ECommerce
Merchandising
Benchmarking
Microsoft Office
Business Development

Entreprises

  • Office du Tourisme et des Congrès de Paris - Responsable E-commerce

    Paris 2017 - maintenant
  • Office du Tourisme et des Congrès de Paris - Sales manager

    Paris 2011 - 2017 In charge of online sales on www.reservation.parisinfo.com
    My main objective is to improve on line sales (merchandising, developpment of partnerships)
    I have also different mission such as
    - the management of the After-sale service (follow up of the order from the website to the delivery to the client)- management of 2 pers.
    - Project management (issue a call for tender)
    - Business analyse (by reporting daily,weekly and monthly)
  • Nouvelles Frontières - Marketing on line Junior Manager

    Levallois-Perret 2010 - 2010 Training period 6 months

    During my last internship, I was in charge of :
    - the management of all traffic acquisition channels of the website wwww.nouvelles-frontieres.fr
    - reports(conduct weekly/monthly reviews and ROI analysis)and several presentation each week
    - the follow of advertising campaigns and their optimization with Eulerian Analytics adserver
    - making multi channels campaigns interaction analysis to improve the ROI
  • Go Voyages - White label manager assistant

    Paris 2009 - 2009 Training period 3 months

    I chose to work in the firm Go Voyages for my second training experience as I wrote during my second year of study a detailed paper on the subject of risks relating to private labels. As a result, Go Voyages seems to be the perfect example of the use of the white label.
    During these three months, my missions were to control sales quality process and carry out a benchmark with best practices of different competitors, assets and weaknesses.I also made a project specifications for cruise white label and several in-depth analysis.
    This training period was a real opportunity to discover the webmarketing in a travel online agency and improve my knowledge of the travel industry.
  • Travel Horizon - Purchase assistant

    2008 - 2008 Training period 3 months

    As I first wanted to be a purchased assistant, I decided to make a work experience in the Travel Horizon Group where I learned how an online agency works especially in respect of the purchases department.

    In this internship, I managed with the purchase director to increase the number of partners they were working for by contacting new partners and making appointments to negotiate collaboration termes and conclude contracts.

    This first work experience gave me the opportunity to have an overview of an online travel agency.
  • Shamrock Travel - Rochester Michigan USA - Travel agent

    2006 - 2006 Training period 1 month

    Worked on Worldspan software
    In charge of clients’ accounts ,reservation and creation of packages

Formations

  • ESCAET

    Aix En Provence 2007 - 2010 MBA spécialisé Travel Management

    mémoire : l'interaction des leviers d'acquisition de trafic : comment les optimiser afin d'aboutir à la volonté ROIste d'un voyagiste.
  • Ecole De Commerce Et De Gestion

    Montpellier 2005 - 2007 BTS Ventes et Productions Touristiques
  • Lycée Joffre

    Montpellier 2003 - 2005 Action et Communication Commerciale/4 A-levels equivalent

Réseau

Annuaire des membres :