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Matthieu LE PETIT

Puteaux

En résumé

Mes compétences :
Adobe Photoshop
Marketing
Management
Communication
Merchandising
Digital
Social Media
Project Management

Entreprises

  • Modis - Client Cloud Consulting Project Manager

    Puteaux 2018 - maintenant
  • Confédération Internationale des Banques Populaires et Coopératives (CIBP) - Digital & Proximity Project Manager

    2017 - 2017 ► Coordination of internal resources and CIBP members manpower for the flawless
    execution of projects
    ► Ensuring that all projects are delivered on-time, within scope and within budget
    ► Developing project scopes and objectives, involving all relevant parties and
    ensuring technical feasibility
    ► Ensuring resource availability and allocation
    ► Developing a detailed project plan to track progress
    ► Using appropriate verification techniques to manage changes in project scope,
    schedule and costs
    ► Measuring project performance using appropriate systems, tools and techniques
    ► Reporting and escalating to management as needed
    ► Managing the relationship with the association members and all stakeholders
    ► Performing risk management to minimize project risks
    ► Establishing and maintain relationships with members and third parties (e.g.
    consultants, academics, cooperative organizations and international institutions)
    ► Creating and maintaining comprehensive project documentation
  • Beobank (Groupe Crédit Mutuel Nord Europe) - Digital Acquisition Manager

    2015 - 2017 ► Strategy, planning and execution of all SEM, affiliate marketing, email, social media and display advertising campaigns in collaboration with our web agency
    ► Continuous optimization of our company's social media activity
    ► Tracking and reporting of the performances of all digital marketing campaigns with constant assessment against goals
    ► Organization of regular brainstorm sessions to constantly improve our growth strategy
    ► Planning and measurement of A/B testings and conversion tests
    ► Identification of trends and KPIs to optimize spend and performances
    ► Implementation of a chat solution on beobank.be
    ► Close collaboration with internal and external teams to create optimized landing pages with a user-friendly approach
    ► Usage of analytics abilities to detect user behaviours and constantly optimize our cross-channel strategy
    ► Daily collaboration with agencies and external partners
    ► Proactivity in the research and adoption of new technologies
  • Beobank (Groupe Crédit Mutuel Nord Europe) - Digital Project Manager

    2013 - 2015 Managing and following-up on all the different digital projects setup to increase our online acquisitions. Capitalizing on our experience and make sure we are using the best technologies to answer our customers’ needs.

    ► Prospect to introduce new concepts, innovative methods and communication channels to enhance our company’s digital strategy
    ► Database enlargement
    ► Finding new channels to acquire qualified contacts
    ► Launch and follow-up on the different digital campaigns
    ► SEM
    ► E-mailing
    ► Social Media Management
    ► Constant improvement of digital campaigns’ ROI
    ► Conversion funnels optimization
    ► Constant optimization of the cross-channel strategy to increase the conversion paths performances
  • Decathlon, Oxelo - Chef de projet E-marketing

    2011 - 2013 ► Development of strong project leading and multitasking skills
    ► Creation and setting up of oxelo.com
    ► Daily uploads of new oxelo products on oxelo.com
    ► Establishment of an SEA guideline for Oxelo to increase the perfomances through sponsored advertising on Google
    ► Creation and implementation of customer advising guides on decathlon.fr and all the decathlon websites in the world
    ► Development and implementation of Facebook applications on Oxelo’s fanpage
    ► Reporting and daily use of Google Analytics
    ► CRM : Creation, design and setting up of post-purchase emailings
    ► CRM : Monthly reports on the performances of our campaigns
    ► Implementation of guidelines on how to design and develop the company’s website on youtube to promote business capacities
    ► Management of Oxelo’s intranet
  • 3 Suisses - Community Manager Junior

    CROIX 2011 - 2011 ► Daily reports on the community management issues encountered by 3 SUiSSES and answers given to our communities
    ► Creation of reports on marketing campaigns (3 SUiSSES Christmas operation, 100% reimbursed operation)
    ► Preparation of graphic designs for a press launch (iPad application)
    ► Participation in the creation of a new intranet website for 3SUiSSES FRANCE
    ► Provide assistance to internal communications team to help communicate on the current economic crisis and potential upcoming redundancies
  • Decathlon, Oxelo - Responsable Graphisme

    2010 - 2010
  • Decathlon, Oxelo, Shanghai (Chine) - Responsable Communication

    2010 - 2010
  • FedEx - Assistant Marketing Junior

    GENNEVILLIERS 2007 - 2007
  • H&M - Assistant Marketing Visuel

    Le Bourget 2007 - 2007
  • Darty - Conseiller Clientèle

    BONDY 2007 - 2007

Formations

Réseau