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Noémie BOULAY

PARIS 15

En résumé

I am currently working as Promotion and Events Manager at MasterCard France.

Mes compétences :
Pack office
Internet
Community management
Partenariats
Gestion de projet
Sponsoring
Communication
Marketing
Evénementiel

Entreprises

  • MasterCard - CUSTOMER MARKETING - SPONSORSHIPS - EVENTS

    PARIS 15 2010 - maintenant MASTERCARD WORLDWIDE - Paris
    Management of agencies and budget, “Platinum MasterCard” brand development, activation and events production
    - Activation of Priceless Paris: decision and organization of premium events, management of agencies - achievement of priceless moments for Affluent cardholders
    - Development of “Platinum MasterCard” brand: management of the “Brochure Esprit Platinum” – Organization of Premium events with partners, up to 500 pers. - €300K budget
    - PayPass Launch in the first two pilot cities: street activation in Strasbourg and Nice operations – 2-day operation
    - Creation of MasterCard Platinum Embassy: negotiation and contract management with Minipalais – organization of BtoB and BtoC events
    - Organization of MasterCard’s sponsoring activity in France: Roland-Garros, Rugby World Cup, UEFA Champions League, Super Cup
    - Management of partnerships: sourcing, contracts management, implementation and packaging of assets such as Opéra National de Paris, Théâtre du Châtelet, etc.

  • GL Events - PROJECT MANAGER

    Brignais 2009 - 2010 Presentations to customers, organization and production of B-to-B and B-to-C events Noémie BOULAY
    - National convention for Lyreco (European leader of workplace solutions): Disneyland Paris - 1200 pers. - 3days / 2nights - EUR 1M budget
    - National convention for SFR (2 Telecommunication Company in France): Lido - 600 pers. - 1 day / 1 evening

  • STEAM EVENT - PROJECT OFFICER & PURCHASING MANAGER

    2008 - 2008 Presentations to customers, organization and production of B-to-B and B-to-C events in the Business Travel sector, implementation of a purchasing division
    Negotiation and drafting of partnership contracts, segmentation and target definition

Formations

  • EM LYON

    Ecully 2007 - 2008 Masters Degree

    Master’s degree in Marketing & Management of Service companies
    Professional thesis: "Creation of a purchasing division in an SME: a profitable resource to the company and a support that is beneficial for customers and for suppliers"

  • Idrac Lyon

    Lyon 2003 - 2007 Master’s degree in Communication

    Thesis: "Particularities and limits of the communication in the medical sector with professionals "

Réseau

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