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Microsoft Corp
- Directeur Europe, Moyen Orient Afrique - Microsoft Surface
Issy-les-Moulineaux.
2008 - maintenant
End to end management of EMEA Surface product category launch and development strategy.
Responsible for sales, business development, marketing and partners ecosystem. PR spokesperson
EMEA first region in results for sales and large deployments with strong customers brands like Vodafone, SFR, Fujifilm, Barclays, Bouygues,RedBull, Dassault Aviation etc...
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Microsoft France
- Directeur Marketing Division Grand Public
2003 - 2008
Manage PC software and hardware marketing and P&L at Microsoft France consumer division ("Entertainment and devices")
France best practice world wide for 3 years, best growth in revenue, gross margin and market share.
Optimization of reduced marketing budget: "more impact with less money", leveraging online communities and rolling out great viral marketing campaigns.
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Microsoft France
- Responsable marketing bCentral (Services en Ligne pour TPE)
2000 - 2002
Create, develop and market SBB focused web site including ASP services.
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Microsoft France
- Responsable marketing distribution indirecte
1998 - 2000
In charge of profiling and segmenting database of partners, and to develop specific marketing programs by segment.
Télésales team management
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Microsoft France
- Office family Maketing Manager
1995 - 1998
Group marketing manager in charge of Office, Word, Excel, FrontPage, Outlook, Project...product marketing, leading a team of product managers, technical product managers and program managers.
Manage Windows 95 launch event.
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Microsoft France
- Chef de produit Excel et Office
1992 - 1994
Management of product mix, market potential analysis, identification of targets in a competitve environment, and marketing campaigns definition and roll out.
Excel grew from 30 to 90% market share on the period, Office up to 95% market share.
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Omnilogic France
- Chef de produits Citizen
1990 - 1992
Marketing et développement de la gamme d'imprimantes et de PC Citizen sur les marchés professionnel et domestique. Omnilogic était l'importateur et le distributeur exclusif de la marque en France.