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Romain PAUL

MAUGUIO

En résumé

Skills :
. advertising : brand strategy, copywriting, media planning, commercial development, new business
. marketing : SEO, SEA, SEM, SMO, CRM management, marketing automation, brand positioning, trade marketing, events, BTL, inbound marketing
. communication : multi-channel campaigns, public relation management, corporate communication, brand platforms, community management

Mes compétences :
Advertising
Media Planning & Buying
Brand Strategy
Communication plan
Publicité
Achat media
Media planning
Marketing
Communication
Management
Stratégie digitale
Gestion de projet
Négociation commerciale
Rédaction

Entreprises

  • Exaprint - Responsable Marketing France

    MAUGUIO 2016 - maintenant

  • Exaprint - Responsable marketing opérationnel France

    MAUGUIO 2015 - maintenant

  • Luvi Ogilvy Mayotte - Account director

    Mamoudzou 2012 - 2014 In charge of SFR, french leading mobile phone operator and Internet access provider :
    . annual marketing budget management
    . media planning and buying
    . strategic brand positionning
    . multichannel campaigns : TV, Radio, print, press, digital & trade marketing...

  • Groupe HMC Services - Account director

    2007 - 2009 Conceiving, selling and setting up field marketing, sales support and events projects in Senegal, Mali, Ivory Coast and Burkina Faso.

    Some references: Nokia, Western Union, Orange, Unilever, Nestlé, Coca-Cola, The World Bank, BAT.

  • Atmospheriques - Account executive Assistant

    2006 - 2006 Internship in the marketing and promotion department: promotion of new albums
    (dealing with the press, TV producers, illustrators, artists’ agents, recording studios…) and contribution to the major marketing activities.

  • Fnac - Account manager fnac.com

    IVRY SUR SEINE 2006 - 2007 Taking order on the phone, advising clients, following the shippings, managing complaints.
    In charge of editorial products (books, music, DVDs, video games) and responsible for international clients.

  • Z&A Conseil - Account executive Assistant

    2003 - 2003 Different advertising & communication campaigns with private and institutionnal clients : contribution to brand strategic positionning, copywriting, media planning, event management.
    Some references : RATP, SOGEP, “Le salon de l’UTP”, “Le salon des maires de France”.

Formations

Réseau

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