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Stephen LEONARD

PARIS

En résumé

Highly creative and enthusiastic communications and marketing expert with over 15 years of experience in corporate and non-profit marketing communications. Five years’ experience in Olympic Games events marketing. Excellent writing and editing skills.

Specialties: Languages: English: Native; French: Fluent

Mes compétences :
Communications
Corporate communications
Events
French
French translator
Journalist
Marketing
Translation
Translator
Writer

Entreprises

  • Continental Building Products - Marketing Communications Manager

    2013 - maintenant I communicate internal and external brand messaging for Continental Building Products (formerly Lafarge Gypsum), a North American leader in drywall products.

    - Created and manage ongoing internal communications campaign to strengthen company culture through development of company core values

    - Formed and maintain partnership with the Smithsonian Institution to sponsor American Bison Exhibit at the National Zoo

    - Coordinated development of company website www.continentalbp.com and perform periodic content updates in site CMS

    - Conceive and coordinate Continental exhibits at industry trade shows such as Intex, the gypsum industry's major annual show, and the AIA show for architects

    - Develop advertising and marketing creatives across print, video, audio and web media
  • WordAppeal - Rédacteur en chef et Chef de projet senior

    PARIS 2008 - 2013 For French corporate communications agency, aid global companies in developing corporate message through use of a variety of print and digital media. Have edited and written all sorts of web and print materials for clients including AREVA, Air Liquide and Air France.

    AREVA Renewable Energies: manage publication of editorial content for Renewable Energies intranet site as well as related pages on AREVA website
    Participate in monthly editorial committee meetings with AREVA communications teams around the world to develop new content ideas
    Conduct interviews with AREVA employees and executives and use source materials to develop variety of content for weekly and monthly updates and articles

    Air Liquide: manage English-language publication of 24-32 page quarterly in-house print magazine Alizé
    Develop main theme of each issue and aid in choosing article subjects, targeting current and developing news within the company
    Conduct interviews with Air Liquide executives and employees around the world
    Involved in all aspects of magazine production: writing, translating, editing and page conception and layout of articles

    Air France: English-language editor-in-chief for all web communication, including Facebook page

    Lafarge: English-language editor-in-chief for company’s Facebook page and Twitter posts

    Celerant Consulting: managed publication of 20-page quarterly print magazine Closework®, interviewing high-level corporate executives and writing, translating and editing articles

    SCOR Global Life: developed editorial strategy and content for series of brochures for re-insurance client

    PrePay Solutions: developed and produced editorial content and overall design for website (www.prepaysolutions.com) from ground up in English and French
  • Freelance - Journalist/writer

    2006 - 2008 Journalist/Translator, Hirondelle News Agency, Arusha, Tanzania, 2007-2008
    At UN International Criminal Tribunal for Rwanda (ICTR), followed genocide trials, writing and translating articles

    Writer, Paris Explorer: The Complete Residents’ Guide, Explorer Publishing (Dubai, UAE), 2007
    Researched and wrote opening chapter, entitled “General Information”

    Film Reviewer, gogoparis.com (Paris arts and culture website)

    Sampling of published freelance articles:
    • “Stop Thinking and Try Not to Drown”, TN Magazine (Kenya), September 2008
    • “European (Re)Union”, Haverford College Alumni Magazine, January 2008
    • “A Helpless Old Man Offered a Gift of Faith To a Summer Volunteer”, The Washington Post, February 2007
    • Numerous articles, The Nervous Breakdown online publication, published under the name R Kent (www.thenervousbreakdown.com/r_kent/archives.html), 2006-2008
  • Tula Communications - Chef de projet

    2004 - 2006 April ‘05-Jan ‘06: Samsung OTR Operations Manager, Torino 2006 Olympic Torch Relay
    Based in Torino, Italy, lent Subject Matter Expertise to Cheil Communications for 2006 Olympic Torch Relay program development for client Samsung.
    Assisted in developing on-route activation and city celebration strategies.
    Managed relationship with co-sponsor Coca-Cola, using business ties developed over last two OTRs.
    Attended monthly meetings with TOROC and Coca-Cola to develop plan for OTR, over 64 days beginning Dec 05.
    Traveled with Flame beginning Dec 05 throughout Italy, managing on-route caravan team.

    September 2004-April 2005: Project Manager
    • Managed Veterans Day gift design project for Coca-Cola.
    • Conducted market research for Sprite for its NBA sponsorship program.
    • Wrote for and researched various projects and pitches for Sony, Schick, Hyundai, Turner, WUSA.
    • Made presentations to clients, potential clients.
  • Freelance - Independent Operational Marketing Contractor

    2001 - 2004 As an independent contractor, worked on several events running varied operations for local, national and international programs.

    Clients included:
    • Samsung Electronics
    • Cricket Cola
    • Anschutz Entertainment Group
    • Coca-Cola
    • Chevrolet
  • PIME Missionaries - Outreach Coordinator

    1999 - 2001 Outreach Coordinator: A newly created position requiring development of fresh ideas to attract new and younger benefactors and members of the PIME family. Developed story ideas, interviewed missionaries, and wrote monthly column and feature articles for PIME World, a monthly magazine. Catholic Press Association 2000 Press Award Winner: 1st Place, Best Article in a Mission Magazine, “Do Small Things with Great Love,” PIME World, November 1999.

    Coordinated annual PIME Golf Day, a one-day event involving over 1,300 golfers at six different golf courses in the metro Detroit area.
    Involved in every facet of the Golf Day event, from writing committee letters, video script, ticket copy and promotional materials to meeting with Golf Day Committee members to coordinating ticket selling.
    Acted as troubleshooter on Golf Day helping to bring about a smooth and enjoyable day of golf for all involved.
  • The Heights School, Potomac, MD - Teacher

    1996 - 1998 • Taught high school Russian history and junior high and high school mathematics
    • Coached junior high and high school basketball, cross-country and baseball

Formations

  • University Of New Orleans (New Orleans)

    New Orleans 2008 - 2010 Creative Writing

    Earned an MFA in creative writing. Graduated with a 4.0/4.0 grade point average.
  • Watson Foundation (New York)

    New York 1995 - 1996 Development of baseball in ex-USSR

    Fellow

    One-year traveling fellowship granted by the Thomas J. Watson Foundation; Project title: The Development of Baseball in the ex-Soviet Union
  • Haverford College (Haverford)

    Haverford 1991 - 1995 Russian Language

    Awarded Watson Fellowship upon graduation - one-year traveling fellowship. Project: the study of the development of the sport of baseball in the ex-USSR.

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