Steven RAEMDONCK

En résumé

Entreprises

• Astrazeneca Brussels, Belgium - Business analyst

  maintenant Working within SFE senior project management team on internal consulting missions (AZ European markets):
  • Physician segmentation & targeting quality assessment analyses (Spain, Belgium)
  • SFE projects implementation & impact assessment (Austria & Switzerland)
  • Enhanced Territory Management guidelines & managed training session
  • Deployment of electronic detail aids: study of impact on selling model & assessment of market & people readiness for pilot countries

• Smartpharma Consulting - Junior Consultant

  PARIS maintenant • Portfolio strategic marketing plan building (sales analyses & forecasts, promotional investment impact assessment, competition benchmark studies) ; Generics penetration defense strategies

• AstraZeneca - Business analyst hospital care Oncology

  Rueil-Malmaison maintenant • Product prelaunch & launch: as part of the product’s launch team, gave valuable market insights to
  better understand patient journey & medical management to enhance brand strategy (multidimensional
  rep based qualification - data monitoring analyses)
  • Activity benchmark: lead initiative to enhance targeting strategy & refine resource allocation
  • Sales force reorganization: lead AZ’s oncology sales forces reorganization in view of a product launch
  launch (portfolio analyses, sales force sizing models, managed external provider, structure readiness)
  • Covered all SFE business needs for Oncology brands (Brest & Prostate Cancer)

• AstraZeneca - Market Research Manager

  Rueil-Malmaison 2012 - maintenant o Responsible for product Budget & product MR plan
  o In charge of primary & secondary market research analyses (internal/external Agencies)
  o Sales & market forcasts
  o Key market research contact within product’s Senior Core Teams

• AstraZeneca France - Project Manager & Specialty care SFE

  St Jean d’Avelanne 2010 - 2012 • Cross-functional taskforce leader on BRILINTA® product pre-launch (Sales & targeting)
  • SFE business partner: in charge of driving improvements & consistency of all SFE activities over business cycles (5 major brands in Cardiology/Diabetes/Respiratory/Gastroenterology)
  • BI Project manager: accountable for the initiative & deployment of “ITOPS NAVI” a performance monitoring tool across three sales forces (Approx 150 Reps, 17 Sales Managers)
  
  

Formations

Réseau

• Adama SALL

• Audrey KERN

• Benjamin SELLEM

• Carole BARKATZ

• Emilie PLANCHOT

• Habibou BOMOU

• Justine BOCKET MILWARD

• Nadia SANT-ANNA

• Pauline BERBACH (COSTANTZER)

• Virginie COLOMBEL