Menu

Sylvain ABERGEL *

PUTEAUX

En résumé

Homme de terrain et de reseaux, chargé de la mise en place d'une stratégie commerciale cohérente et pragmatique, j'ai su démontrer de manière opérationnelle mon savoir-faire dans le domaine de la négociation à l'International.

La création et le suivi d'un réseau de distributeurs à l'étranger après de rigoureuses sélections sur les zones Europe et Grand Export (Afrique, Asie, Amérique du Sud) m'ont permis de maîtriser les différentes techniques de négociation et de m'adapter aux particularités de marchés réputés difficiles.

À la Direction de ces services où les résultats doivent être perçus de manière concrète, j'ai participé à la mise en œuvre et au développement de la politique commerciale et marketing adapatée à chaque culture et région.

Par ailleurs, la maîtrise de techniques spécifiques à l'export (aides au développement à l'international, négociations, contrats, financements, relations banques, logistique) me permettent d'aborder avec sérénité toute action à l'international.

Mes compétences :
Management
Export
Outsourcing
International

Entreprises

  • Automotor

    maintenant
  • Automotor France - Commercial Director

    PUTEAUX 2018 - maintenant
  • AUTOMOTOR France - www.automotor-france.com - Group Manager - Depuis le 01/09/09

    2009 - 2017 To ensure a profitable sales development by outlining and implementing a distribution strategy suitable to each country

    Development and design of new products

    Achieve the forecasted budgets.
    Identify potential partnerships and follow-up of existing distributors.
    Manage the marketing plans for each distributed brand.
    Identify and adapt payment condition for each territory (Coface, L/C...)

    Marketing and Trade

    Sales development by ensuring the follow-up of the forecast.
    Promotional actions and permanent competitor's benchmark.
    Respect of the margins and the operation costs.
    Watch over legal evolution and initiate anti-counterfeit actions.
    Launch of a line of universal products (Oils, Silicone rubbers, Batteries, Tires. ..)

    Staff supervising

    Target definition and performance evaluation for area managers, sales administrative staffs and product line managers.

    Design and distribution of a module of intercultural awareness
    Recruitment and training of our distributors partners' sales team.
  • BOYRIVEN / ITBC / www.boyriven.com - Business Development Director - du 01/01/09 au 31/08/09

    2009 - 2009 Supervising the Group's purchasing teams

    Revitalisation of BOYRIVEN's image via a more targetted and improved communication
    Initiate the launch of a new catalogue and a new national price list for each sister company.
    Creating and implementing new Sales and Purchasing terms and conditions for all sister companies.
    Contributed to each sister company's Sales & Marketing plans.
    Established customer databases (active, dormant, potential) for each sister company.

    Asia Managing Director

    To resource the portfolio of our Chinese production unit, whilst improving purchasing power.
    Set up and follow up a resourcing management unit.
    Set up a sourcing policy to ensure continuity of supplies.
    Set up an outsourcing policy to contribute towards an increase in the gross margin.
    Outlining a «commercial push» strategy to guarantee Sales development.
    Manage parallel e-commerce, supply chain and marketing projects to improve the efficiency of the organization.
  • AUTOMOTOR France - Export Director MENA

    PUTEAUX 2001 - 2008 Achieve the forecasted budgets.
    Follow-up of existing distributors.
    Permanent competitor's benchmark.
    Evaluation for area managers
  • GEODIS BM - Sales Manager Automotive BU

    Levallois-Perret 2000 - 2001 To offer a group solution (multimodal) for the OE manufacturers.
  • VALEO - Sales & Marketing Manager

    Paris 1996 - 2000 Sales & Marketing Manager Asia, South-America, Dom Tom and Océanie (01/99-08/01)
    Develop the turnover with the integration of the new product lines.

    Sales Development Manager Maghreb - West Africa (02/96-12/98)
    Outline the business strategy and ensure a follow-up amongst the distributors stockists.
    Opening of a sales office in Tunis, recruiting and supervising the local sales team.
  • AUTOMOTOR France - Nigeria Area Manager

    PUTEAUX 1989 - 1996 Increased turnover trough the launch of the AF brand

Formations

Réseau

Annuaire des membres :