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Vincent MARTY

Montreuil

En résumé

Passionné par les nouvelles technologies et la culture de la “marque”
Mes valeurs : l’enthousiasme, la rigueur et la ténacité.

Mes compétences :
two teams skills
traffic analysis
games development
external support
eMarketing
XML
XHTML
Web Application Development
Terms & Conditions negotiation
Team building
SQL
Responsible for the correlation
Projects Management
PostgreSQL
Personal Home Page
MySQL
Microsoft Windows
Microsoft Visio
Microsoft SQL Server
Microsoft Project
Microsoft Office
Merchandising
Marketing
Market analysis
Manage direct marketing
JavaScript
IBM OS/2
GNU
Direct management
Direct Marketing
Develop major partnerships
Cascading Style Sheets
Adobe Photoshop

Entreprises

  • Ubisoft

    Montreuil maintenant

  • Ubisoft - EMEA Online Group Manager

    Montreuil 2012 - maintenant Ubisoft EMEA (Console, Mobile, Online Group Manager - EMEA Zone Development
    Objectives:
    * Develop Free-to-Play EMEA business in Russia, South East Asia and Arabic countries ;
    * Manage direct marketing operations in France, Germany, Poland, UK, Nordics, Spain, Italy ;
    * Increase ROI

    Achievements:
    * Define global marketing strategy in collaboration with production teams ;
    * Reflections on monetization strategies, targeting and marketing mix of online games ;
    * Strategic directives related to the product, marketing, merchandising and communities ;
    * Building a strategy of cross-promotion and virality to improve monetization ;
    * Definition of communication strategy during the important phases of operation ;
    * Definition of partnership strategy, internal or external ;
    * Negotiate, develop and set up strategic partnership for third party publishing (Fabrika Online, YDO) or
    media (ProSieben, TF1, M6, Sky, MTV, 20Minuten)
    * Direct management of a team of online product managers

    In 12 months, launch of 4 different games (The Settlers Online, Might&Magic Duel of Champions, Anno
    Online, Silent Hunter Online) in 7 localized versions on more than 20 countries.

  • Ubisoft - EMEA Online Brand Manager

    Montreuil 2011 - 2012 : Ubisoft EMEA (Console, Mobile, Online Product Manager - French market specialist
    Objectives:
    * Develop Free-to-Play business on the French Market ;
    * Successfully launch the Free-to-Play game www.thesettlersonline.fr

    Achievements:
    * Definition and implementation of local marketing strategy
    * Optimization of online marketing activities for the acquisition, retention and monetization of players
    * Definition of community outreach strategy ;
    * Cross-promotion operations among Ubisoft's catalogue ;
    * Monitor and analyze marketing results (affiliation, SEM, PR) resulting in a ROI positive investments

    In 8 months, The Settlers Online became the second most profitable Ubisoft's free-to-play game.

  • Online Skill Cash Gaming Start-up - Marketing Director & Associate

    2008 - 2011 : Ebizgaming (Online Skill Cash Gaming Start-up - French subsidiary
    of GreatLiveGames)
    Product Manager - Associate
    Objectives:
    * Develop the 1st online platform of skill and cash games in France
    * Increase the ARPU, lifetime and traffic on the platform
    * Develop major partnerships in France

    Achievements:
    * Development of the platform Spootnic.com ;
    * Establishment of a marketing communications and medias plan (SEO, SMO, Direct Marketing
    and Emailing)

    * Negotiation, setup and development of partnership with France Television, NRJ Group,
    Group Senior Planet and iFrance. Spootnic's platform integration among partner sites on the model of
    revenue sharing
    * Consulting and project management for the development of games for online gaming platform of
    BetclicEverest Group (skillstar.com)
    * Projects Management of games development on iPhone (Wordplanet, Breggs)
    * Management of a team of 5 people (recruitment, training and coaching)

    In 12 months, the rate of acquisition of players increased by 200%, the conversion of customers by
    50%, turnover of 300% and the platform has been integrated Spootnic in 10 partner sites.

  • GreatLiveGames Ltd. - Associate

    2008 - 2008 Objectives:
    * Valuation and negotiating the sale of Osmose Entertainment
    Achievements:
    * Valuation of Osmose Entertainment ;
    * Negotiation of the sale of Osmose Entertainment ;
    * Acquisition of Osmose Entertainment by GreatLiveGames Ltd

    The merger of two teams skills and gaming platforms to further the common goal of faster growth

  • Osmose Entertainment - Directeur Technique - Fondateur

    2007 - 2008 Création d'une plateforme de jeux d'adresse rémunéré en ligne :www.gamesnroses.com

  • Online Skill Cash Gaming - Co-Founder & COO

    2007 - 2008 Objectives:
    * Create the first platform games of skill and money in France

  • Coca - Cola Enterprises - Assistant Chef de projet Informatique

    2005 - 2006 Au cours de ce stage, j'ai participé à la mise en place du logiciel SAP au niveau européen pour la gestion des ressources humaines et de la paye.
    J'ai participé aux phases de tests d'intégration et de sécurité et j'ai également managé la phase de conduite du changement (formation des utilisateurs, communication).

Formations

Réseau

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