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COACH
- DIRECTEUR RETAIL FRANCE
New York
2011 - maintenant
TO: 4,5 B €, 1,000 stores, 15,000 employees worldwide
Head of France Retail Business
Direct Retail doors (SIS Galeries Lafayette & Printemps Haussmann) & Factory LVV
Management of 2 direct Corporate reports
Achieve sales & PL objectives
4 wall Management: (customers experience / Operations / VM / Products) & KPI’s management
HR: recruitment / field training / people development
Project development & management (New store opening / legal)
Marketing plan / CRM actions
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KENZO
- FRANCHISE EXPORT MANAGER
Paris
2010 - 2011
2010- (6 months) FRANCHISE EXPORT MANAGER
KENZO (LVMH group)
TO: 150 M€, 130 stores, 700 Multi brands, 900 employees
International Development & Sales Area Management
Middle-East, USA, South America, Western & Southern Europe, Russia, India, Africa; Retail
Franchise Network (38 stores), SIS & multi brands > 20M€ TO Whole Sale
Set up of commercial policies, CRM, P&L
Support New store opening, Visual merchandising
Retail Academy in Dubai (Chaloub group) > On the Job training, staff meetings
Support & ensure execution of performance management (purchase/VM, key figures)
Internal communication on key issues
Management
Management of 2 Area Managers (Western & Southern Europe)
Ensure daily support for setting up the key objectives
Legal: Negociation & follow up of contracts: agents / franchises
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Du Pareil Au Même
- DIRECTEUR EXPORT
MASSY
2004 - 2010
2004-2010 EXPORT DIRECTOR
DU PAREIL AU MEME
TO: 180 M€, 390 stores, 1000 Employees
07/09 - 06/10 EXPORT MANAGER
TO: 30 M€, 20 countries, 90 stores
Represent the brand in all countries
International development & Area Management of exclusive franchise network
Master Franchise Contract with Business Plan 5 years
Reporting to CEO
A&P / PR half year program by country
Increase TO: +180% 2009 vs 2007 (+20% LFL)
Increase points of sales: from 25 to 90 stores
01/06 - 06/09 EXPORT SALES MANAGER
Management of Sales for all international network
Support new openings, coordination with all internal departments
P&L, key Performances Indicators, ROST
Set up training & support program to ensure the highest level of customer service
Set up new supply chain program
Europe: Ireland, UK, Greece, Cyprus, Rumania, Bulgaria, Baltic Countries, Georgia, Kazakhstan
Middle East: Egypt, Saudi Arabia, Lebanon, Kuwait, EAU, Morocco, Tunisia
Asia: South Korea, Singapore, Malaysia
Russia
02/04 - 12/05, REGIONAL MANAGER
Management of sales for 12 doors, Operations and staff development
Ensure highest level of customer service
Ensure goals of TO & key performances indicators
(TO: +8%; AB & UPT: +10%)
Implement DPAM training program, Visual Merchandising & HR
Ensure Payroll control & staff incentives
Interview, hire, & coach stores manager, delegation duties
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GAP
- DIRECTEUR GAP KIDS CHAMPS ELYSEES
Paris
2002 - 2004
GAP Inc
TO: 10B€, 3000 Stores, 134 000 employees
03/04 SHOP MANAGER GAP KIDS Champs Elysees (TO 2003: 6M€)
Ensure highest level of customer service
Team Management: 3 Assistant shop manager & 40 sales assistants
HR: training, following of sales & of Products specialists
Merchandising: Implantation of new collections & daily analyzes of sales.
Operational skills: Staff schedule, payroll & commercial targets, key performances indicators
02/03 SHOP MANAGER WOMEN RIVOLI (CA 2002: 4M€)
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SEPHORA Champs Elysees
- MANAGER DEPARTEMENT PARFUMS
BOULOGNE BILLANCOURT
2000 - 2002
2000-2002 SHOP MANAGER
SEPHORA : (Store Champs Elysees)
Manager of Perfumes & special event area (+15% TO in 1 year)
Key performance Indicators, UPT, AB, Conversion Rates
Management of 50 sales assistants
Yearly negociation of special events for launching new perfumes.
(Windows, special event area, special staff …)
Follow up of perfumes stocks (+ 6000 references): ROST=-50% storage timing
