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Zahia BOUKANOUCHA

LYON

En résumé

Multilingue, 16ans d’expérience Dont 12 dans l’industrie orthopédique et pharma au sein de groupes internationaux dans differentes fonctions.

- Marketing opérationnel :
o Etude de marché
o Développement et gestion de produit 4P

- Communication interne et externe
o Media : Presse interationnale spécialisée, publicité
o News letter interne
o Film institutionel
o Campagne motivationelle interne, team building
o Multimédia : Gestion du Site web, architecture intranet
o Evènementiel : Gestion de congrès internationaux, formations, table ronde d’experts, soirée de gala

- Gestion de projets internationaux (de 5K à 300K€)
o Programmes éducationnels européens multilingues

- Management transversal et multiculturel
- Management d’un service export (1 employé, 2 stagiaires)
o Credit documentaire
o Transport international (incoterms, fret, douane…)
o Administration des ventes
o Offres commerciales
o recouvrement


Mes compétences :
Responsible for managing interactions
Medical Devices
Inventory planning
Full coordination
Development of educational content and training pr
Website maintenance
Team Player
Sage business Software
Responsible for the organization
Responsible for operations
Responsible for creating tools
Project Management
Orthopedics
Order Processing
Microsoft Word
Microsoft PowerPoint
Microsoft Excel
Managerial Skills
Management of HCP contracts and expenses
Logistics
Invoicing
Internet
Clinical Trials coordination
Marketing opérationnel
Compliance
Webmarketing
E-learning
Marketing stratégique
Web 2.0
Contracts management
budgets
Sage Software
Customer Relationship Management

Entreprises

  • Crepe Tower - Presidente

    2017 - maintenant
  • SERF - Coordinatrice Marketing & Communnication

    Décines 2015 - 2016 SERF, DECINES FRANCE (Dispositifs médicaux en orthopédie)
    - Gestion et planification des évènements de la société (congrès, séminaires)
    - Mise en place et déclinaison de la charte graphique et création d’outils de communication
    - Gestion du site web
  • STRYKER SPINE - International Sales Department Manager

    2014 - 2015 Negociation de fin de contrats de distributeurs et calculs des indemnités ;
    - Rachat des inventaires
    (20 pays)
  • STRYKER SPINE - Service commerciale export

    2014 - 2015 Gestion et fermeture des comptes export.
    Négociation des fins de contrat de distribution ainsi que Gestion des retours et rachat de marchandises.
  • OLYMPUS BIOTECH EUROPE - Marketing Communication, Medical Education Manager

    2011 - 2014 Marketing Communication and Medical Education LYON FRANCE - Fevrier 2011 - Septembre 2014 (Dispositifs médicaux et
    pharmaceutiques pour l'orthopédie)
    - Lancement de produits 4P ;
    - Organization et gestion de congress, soirée de gala, table ronde d`experts ;
    - Gestion et recherche de prestataires et fournisseurs ;
    - Mise en place de programme de formation medicales avec des expert européens.

    - Elaboration des campagne de communication interne et externe
  • OLYMPUS BIOTECH INTERNATIONAL - Medical Education Program Manager

    2011 - 2014 OLYMPUS BIOTECH INTERNATIONAL - Pharmaceutical and Medical device products - Lyon France
    Skills :
    Responsible for the execution the Olympus Biotech International Strategy for Medical Education (Europe and Australia)
    including :

    Ability to take * Design, development and approval of the medical education event programme from concept through budget

    responsability and approval for pharmaceutical and medical devices:

    delegate as needed o Company led educational seminars
    o Peer-to-peer education programme
    Excellent interpersonal o Company sponsored educational symposia at scientific congress.
    skills
    * Ensuring all events were managed in line with company procedure, local regulatory compliance requirements
    Attention to detail and EFPIA and/or EUCOMED guidance.
    * Liasing with sales representatives and area managers to ensure Healthcare Professionals were invited to
    Autonomy events appropriate to knowledge level.

    Reactivity * Ensuring event calendar maximized HCP attendance
    * Identification and retention of renowned Key Opinion Leaders (KOL) to deliver company led medical

    Organized educational events. Including the production and approval of educational content for each event.
    * Management of HCP contracts and expenses for faculty and/or attendee functions at company events.
    Ability to work under * Management of all logistics associated with the medical education programme e.g. travel, accomodation,
    pressure event facilities including major international orthopaedic congress (SOFCOT, SECOT, SIOT, DKOU, EFORT,
    ESTROT)
    Multitask ability * Reporting of programme performance metrics to senior management (President and Vice President)
    * Budget cost centre manager for medical education
    Creative * Educational Material Development

    Highly experienced o Design and production and management of on-line Med Ed content
    o Development and management of the Medical Education Webpage

    Project management o Design and production and development of Medical Education Materials as required

    Multi-lingual Point of contact with R&D/Clinical for the development of educational content and training programmes to support
    company sponsored clinical trials and investigator meetings
    Team Player
    Company point of contact In charge of establishing, developing and maintaining relationships with the
    international scientific community for the purpose of supporting company strategy (clinical, R&D, education etc.)

    Company point of contact responsible for managing interactions with independent medical societies in line with
    compliance requirements.

    Company point of contact responsible for managing interactions with scientific advisory boards (e.g. Trauma,
    Spine, AVN) in line with company procedure and compliance requirements.

    Marketing Communication Manager
    * In charge of the Internal Communication campaign (Internal Newsletter, Website maintenance...) ;
    * In charge of Website maintenance. ;
    * Responsible for creating tools and media support for marketing and communication.
    * Responsible for planning, organizing, executing and managing events, congresses, customer and partner
    events, and other corporate events.
    * Supported the International Marketing Manager in updating and revising printed material of the products as
    well as in the planning of promotional materials.
    * Budget defining and control
  • SMALL BONE INNOVATIONS (ex Fixano) - Marketing communication / Customer service Intl Sales Responsable

    2002 - 2011 SMALL BONE INNOVATIONS (ex FIXANO) - Medical Devices Products--
    * Manage all executive level administrative tasks including scheduling meeting and conference calls and
    arranging travels.
    * Assist in development of executive level reports and presentations. *
    * Adeptly handle incoming communications and respond to internal requests for information on a timely
    basis. *
    * Handle sensitive and confidential information with discretion.
    * Process travel-related accounting documentation


    Marketing Product Management Assistant
    * Organization of International events and congresses through the company providing full coordination and
    administrative support to product managers.
    * Patent research ;
    * Participation to creation of new brochures catalogue and marketing tools. * Participation to product launches.
    * Participation to creation of adds. * Research and selection of collaborators such as communication and
    design agencies, translators, printers.



    Export Customer Service Manager
    * Responsible for operations related to international customers : orders, offers including tenders, invoicing,
    payment follow up including documentary credit ...
    * Follow up with the inventory planners to secure smooth deliveries. ...
    * Supported the Export Director in Market expansion ;
    * Responsible for the organization and execution of company's participation in international congresses in the
    medical field (SOFCOT, AAOS, FESSH, EFORT, EFAS, SIOT)
    * Responsible for developing congress material (booth, roll ups, acryl models with implants and also give
    away material)...
    * Supported the QA/RA and R&D for FDA submission and CE marking and development of printed material.
  • SMALL BONE INNOVATIONS INTERNATIONAL - Marketing Communication Assistant & Product Management Assistant

    2002 - 2011 (Disposittifs médicaux en orthopédie)
    - Organisation des évènement et congress internationaux. ;
    - Assistance aux chefs produits, recherche de brevets, création de catalogue produits/tariff,
    nouvelles brochures produits et matériel d'exposition.
    - Recherche et selection des collabrateurs : agence de design, communication, traducteurs. ;
    - assistance au directeur export pour le development des marchés

    Employée administrative
    FISHER ROSEMOUNT (GROUPE EMERSON), BRON FRANCE - Janvier 2000 Septembre 2000 (instruments de
    mesure)
    - Admistration des ventes

    Assistante Planification
    HYBRITECH (MONSANTO), BRON FRANCE - Mars 1999 - Decembre 1999 (Biotechnologie en agriculture)
    -Administration des achats, gestion des ensachages et des traitements des semences . contact
    principale avec les cooperatives agricoles françaises.
    - Création d'outils de suivi, et de references produits
  • EMERSON GROUP - FISHER

    2000 - 2000 FISHER ROSEMOUNT (EMERSON GROUP) -Temperature, flow and level measurement instrumentation
    Bron, France
    Administrative Employee
    * In charge of processing orders and invoices into the system.
    * Administrative tasks (emails, correspondances with customers)
  • Hybritech (groupe Monsanto) - Administration des ventes / Planning

    1999 - 1999 - Gestion et planification des approvisionnements en semences agricoles.
    - Création de références produits/traitements.
    - contact avec les coopératives agricoles.
  • FLORIDA PURCHASING AGENCY - Assistante Commerciale Export

    Paris 1997 - 1998 FLORIDA PURCHASING AGENCY, PARIS FRANCE - Sept 1997 - Octobre 1998 (Société de Service)
    -Gestionnaire des appels d'offre internationaux pour des Organisations Non Gouverrnementales
  • FLORIDA PURCHASING AGENCY - Commercial Assistant

    Paris 1997 - 1998 FLORIDA PURCHASING AGENCY - Procurement Service company -
    * In charge of sourcing new suppliers and providers ;
    * Submit international tenders for United Nations, Army, Care ;
    * Documentary credit follow up.
    * Quoting, invoicing, and follow up
  • WINDSOR WHOLESALE LTD - Purchasing Assistant

    1996 - 1997 WINDSOR WHOLESALE LTD - Material for Catering activities -
    * Visits of trade shows.
    * Inventory planning
    * Suppliers and products sourcing
  • WINDSOR WHOLESALE LTD - Assistante Achat

    1996 - 1997 matériel pour l'hôtellerie et la restauration)
    - Gestionnaire des stocks ;
    - Visites des foires et salon specialisés dans les matériels pour la restauration et l'hôtellerie. ;
    - Recherches de nouveaux fournisseurs
  • AMA GABRIELLA LTD - Office Manager

    1996 - 1996 * Organization of trade shows. * Catalogues and pricelists update and follow-up ;
    * Inventory planning ;
    * Customer service : offers, orders, invoices and follow up
  • AMA GABRIELA LTD - Assistante de Direction commerciale

    1996 - 1996 décoration)
    - Création du catalogue produits, des tarifs ;
    - Gestion et participation aux congrès nationaux mobilier et décoration ;
    - Gestion des stocks, Administration des ventes

Formations

  • CCI LYON

    Lyon 2014 - 2014 Certificat Consulaire Web Marketing
  • ISIFA Nord

    Paris 1997 - 1998 DEESMI (diplome Europeen d'Etudes Superieures en Marketing International

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