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Axel DROUADAINE

FERRAND

En résumé

Hello and welcome on my profile

Passionate about innovation in marketing strategy and especially within the transportation industry, I am always looking for new challenges in those fields. Feel free to contact me if you have any question.

Specialities: B2B Marketing, Project Management, eBusiness and Innovative environment (new technologies and service offer deployment)

Have a good day !

Mes compétences :
Automotive
Business
Créative
International
Marketing
Motivated
Music
Reliable
Industrie

Entreprises

  • Michelin - Digital Project Manager

    FERRAND 2017 - maintenant

  • Michelin - Senior Business Architect

    FERRAND 2015 - 2016

  • Michelin Solutions - Business Analyst

    FERRAND 2013 - 2015

  • Michelin - Operational Marketing in Eastern Europe

    FERRAND 2012 - 2012 • 2-year apprenticeship at MICHELIN / ESSEC in marketing
    • Daily follow up of 4 promotional campaigns for end users and resellers
    • Organization of 4 special sales events for resellers (budgets between 40 and 200k€)
    • Negotiation with suppliers (hotels, restaurants, car rental companies)
    • Conception of advertising materials (leaflets, presentations, dealer folders)
    • Briefing of 40 sales representatives during the annual sales convention

    (Budapest, HUNGARY)

  • Michelin - Business Analyst

    FERRAND 2011 - 2011 • 2-year apprenticeship at MICHELIN / ESSEC in marketing
    • Carried out a marketing survey about the European market of industrial vehicles

    (Clermont-Ferrand, FRANCE)

  • Xerox - Consulting mission about communication between Xerox and its European resellers

    Saint-Denis 2011 - 2011 • Member of a 3-student team working on the improvement of the communication between Xerox ECG and its European resellers (qualitative and quantitative interviews, market research and recommandations).

    (Paris, FRANCE)

  • Todalaprensa - Development of the international courier department

    2010 - 2010 • Carried out benchmarking studies.
    • Oversaw the creation of 8 printed advertisements
    • Launched a new service offer.
    • Worked two months as a sales representative (calls, mailing, visits, PR)

    (Mexico city, MEXICO)

Formations

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