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Caroline BAUX - SOULETIS

SYDNEY

En résumé

Mes compétences :
Business
Buyer
Cosmetics
Fashion
Jewellery
Manager
Marketing
Product manager
Purchasing

Entreprises

  • SYNALIA - Product Manager

    2009 - maintenant - Management of the jewellery product range for 440 independent stores
    - Developed and implemented costume jewellery category to benefit from this new growing market
    - Responsible for liaising with retailers to implement jewellery ranges in windows
    - Responsible for relationship management and negotiations with suppliers: ensure prices position, best margins, product availability and promotional activity
    - Research and identification of market trends in order to create seasonal assortments
    - Provided sell-in and sell-out analysis to measure products and suppliers performance
    - Working with new retailers to showcase products (Thomas Sabo or Pandora for example) and launching new product ranges; creation of a brand: “Jewel Your Life”
    - Research for market opportunities in jewellery such as environmental-friendly products
    - Management of five “Parfait Alibi” retail stores including the purchasing, advertising, merchandising, sales and staff management
  • Laboratoires Pierre Fabre - Marketing Assistant (Internship)

    Castres 2007 - 2007 - Contributed to product development of sun care, body care and slimming products for the GALENIC and ELANCYL brands
    - Worked on each stage of product development, including devising the product description, calculating the industrial and production costs and implementing the pricing policy
    - Responsible for the content and design of packaging information, leaflets and sales brochures – whilst ensuring it met pharmaceutical regulations (biometric test, SPF regulations…)
    - Translated promotional material and packaging information for subsidiaries operating in international markets
    - Produced market studies on the cosmetics market (skin care, sun care, slimming and spa products)
    - Responsible for research and analysis of competitors and market opportunities
    - Ran creative workshops to identify names, textures, smells and colours for new products
  • RAJA - Marketing and Purchasing Assistant

    Tremblay-en-France 2007 - 2008 - Managed a range of envelopes and labels
    - Responsible for writing product descriptions for catalogues and websites
    - Produced monthly reports used for sales forecasting and pricing policy
    - Supported the sales force; answering technical questions and implementing promotional offers
    - Negotiated special prices for one-off and promotional orders
    - Reviewed both the organisation’s and suppliers environmental policies and worked on achieving ISO certification; research for “green products”
  • MARS - Sales Representative (Internship)

    2006 - 2006 - Ensured implementation of the category plan (ice creams) in supermarkets: product availability during the summer season, full assortment, shelf-layout, promotional activity and prices policy
    - Analyzed retailer stock levels to ensure they maintained positive stocks
    - Built strong relationships with retailers
    - Implemented point-of-sale advertising in stores to boost sales
    - Worked on a number of retail, merchandising and promotion campaigns
  • NICOLAS - Cellar manager (Internship)

    THIAIS 2005 - 2005 - Managed a wine shop (turnover: 693.400€ or nearly $1M, inventory: 80 K€ or $108 000)
    - Updated promotions and created window displays to encourage customers
    - Increased turnover by 10% whilst keeping inventory levels at 80K€

Formations

  • UNIVERSITY OF WESTMINSTER Westminster Business School (Londres)

    Londres 2006 - 2007 International Marketing and Management, Business and Retailing Strategy

    ERASMUS
  • Institut Supérieur Du Commerce ISC

    Paris 2004 - 2007 Marketing

    Association Webart
  • Lycée Theophile Gautier

    Tarbes 2002 - 2004 Economie et Commerce
  • Lycée Borde Basse (Castres)

    Castres 1999 - 2002 ES

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