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Charlotte JACOUD

LYON

En résumé

"Smiling can be a competitive advantage. It makes everyone feel better and every situation brighter." - Richard Branson

Marketing person, with +3 years experience in various communication & marketing-oriented projects. Two experiences abroad, fluent in English.

*Adaptability
*Positive attitude
*Go-getter
*Determination

-Over 3 years of experience in Marketing
-2 master degrees:
International Marketing @ ESCE (2 years) // MSc International Business Project Management @ CESI (1.5 years)
-2 Experiences abroad: 6 months in England (London), 6 months in Denmark (Roskilde, Copenhagen, Aarhus, Alborg, Odense)
-1 thesis: "Developping the best practices for a rebranding trough Project Management, in a global company in today's environment"



contact:
chajacoud@gmail.com
+33 (0) 6 26 48 69 55

Mes compétences :
Commerce international
Évaluation des risques à l'international
Contact clients
Veille concurentielle
Organisation d'évènements
Communication événementielle
Gestion VIP
Evénementiels et salons
Evénement professionnels
Marketing opérationnel
Études marketing
Marketing sportif
Marketing stratégique
Gestion d'abstract
Management de Projet
Tableau de bord

Entreprises

  • Rotam Agrochemical Europe - Marketing Specialist

    LYON 2017 - maintenant European role in liaison with the headquarter in Hong Kong.

    -Branding & Strategy in different European countries
    -Websites and digital communication tactics (Hubspot, Inbound marketing, content creation, social media)
    -Marketing Budget
    -Media relations
    -Internal communication (Blog, Newsletter, videos)
    -Customer Relationship Management (Salesforce.com)
    -Sponsoring
    -Product profitability analysis
    -Market data providing
  • Rotam Agrochemical Europe - Marketing Support, Corporate Marketing

    LYON 2016 - 2017 Rotam is a Lifescience company based in Hong Kong, with activities in pharmacy, animal health and crop protection.

    I work in the crop protection division from the European headquarter in Lyon.
    The Marketing department was created 3 years ago.

    Global responsibilities:
    -Product profitability analysis
    -Provide ad hoc marketing and product analysis
    -Secure the branding evolution: in particular, implementation of a web-training within the company regions

    EMME responsibilities:
    -Be the focal point and help with European data
    -Liaison with the Hong Kong team
  • Rotam Agrochemical Europe - Marketing Analyst Assistant

    LYON 2014 - 2016 My missions:

    -Establish and run monthly the computation of the international product sales, budget review and creation of a dashboard for marketing analysis
    result: a precise tool about product profitability, useful and relevant used for:
    The budget, the forecast
    Explanations of the global figures
    Future strategies
    Open discussions with the regions

    -Provide a global market analysis of the company, market segmentation by product, country, crop disease

    -Marketing and sales support on ad hoc projects (Press release, media intelligence)

    -Rebranding project
    Being the link between Rotam Regions and the company working with us on the project
    Master a web-training software
    Coordinate the employees training (via a web-training) with the regions to align the company new positioning
  • Live! by GL Events - Assistante Chef de Projet événementiel

    2014 - 2014 Sector: Medical Events

    Events logistics :

    -Support, follow up and co-ordination with the speakers
    -Monitoring of service providers
    -Exhibitors file management
    -Support and customer service

    Management of a web-platform for abstracts, as part of an event in Sofia, Bulgaria (ECO 2014)
    -Registration and payments mangement on the platform
    -Abstracts management: oral or posters communications
    -Logistical information to speakers before the event aux orateurs, (event schedule)


    Event follow-up on site:
    -Preparatory meetings (ECO 2014, Sofia Bulgaria)
    -On-site presence in France and abroad (ECO 2014, Sofia Bulgaria)


    Community management
    Communication about upcoming events and event image management on social media

Formations

Réseau

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