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Florence ROPION

MONTPELLIER

En résumé

Based on a strong sales and solution selling background, i run the marketing strategy, plan and budget for Dell France on consumer and commercial market
Strong IT experience in B2B
Different sales experience (SMB, large enterprise, Public), direct or indirect channel, management, drive sales activities.
Challenge, conduct of changes.
Profitable growth, team and customer satisfaction oriented.
Leadership, teamspirit.
In charge of Diversity at Dell France (Gender)

Mes compétences :
Management
Leadership
Partnership Strategy
strategy

Entreprises

  • Dell - Head of Marketing, Director - Dell France

    MONTPELLIER 2015 - maintenant - Build the marketing strategy for Dell France on IT market : consumer and commercial (SME, large Enterprises and Government)
    - Drive the budget and the marketing plan in complete alignment with Dell's business goals and GTM
    - Increase internal & external awareness on Dell's end to end solution portfolio ( HW, SW, services)
    - Promote Dell's brand, credibility and values. Accelerate social media approach

  • Dell - South Emea, OEM Director

    MONTPELLIER 2014 - 2015 Run and accelerate OEM business with OEM customers and/or Channel partners for South Emea : France, Spain, Italy and Portugal. Integrate a dell portfolio very customized or not into our OEM client's IP in order to resell the full solution.

  • Dell - Southern Europe, Solutions Channel Director

    MONTPELLIER 2011 - 2014 - Define strategy and route to market for developping solutions business for Channel southern Europe (Italy, Spain, Swizterland, Belgium and Luxembourg)
    - Drive business >200 M$ with strong yoy growth
    - Manage up to +50 people (specialist sales and pre sales) in different domains : server, storage, networks, services for helping partners to offer consolidation, virtualisation, cloud solutions to end users

  • Dell - Director France Channel

    MONTPELLIER 2008 - 2011 Launch channel for France in 2008 and lead the indirect strategy for Dell in France.

  • Dell - Senior Account Manager

    MONTPELLIER 2006 - 2007 Acquisition strategic public accounts

  • NEC - Sales Director

    Nanterre 2001 - 2006 SMB, Large Enterprise and then Public Sales Manager. Drive of inside and field sales team.

  • NEC - Sales Account Manager

    Nanterre 1997 - 2000 Channel sales rep and then acquisition sales rep for large enterprises at NEC France.

  • AST, groupe Samsung (ex Victor) - Sales

    1988 - 1997 - sales rep for resellers/Channel
    - sales rep for public accounts and UGAP
    - admin sales manager (reporting, booking, invoicing, ... )

  • AFNOR - Administrative Reporter

    Saint-Denis 1985 - 1987 in charge of standards of rails about administrative part :
    - to organize meetings with industries, SNCF, rail standard offices,
    - to report,
    - to set up and follow up until the launch of a new standard concerning rail standards.

Formations

  • Essec

    Paris La Défense maintenant

  • ESSEC Business School (Cergy Pontoise)

    Cergy Pontoise maintenant

  • Essec EME

    Paris La Défense 2009 - 2010 AMP/mba management general

  • Conservatoire National Des Arts Et Métiers

    Lille 1998 - 2000 Finance, Marketing, Sales, bachelor degree

  • Lycée Paul Langevin (Suresnes)

    Suresnes 1983 - 1985

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